Supermetrics Blog

Learn (almost) everything you need to know about marketing reporting and analytics.

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BigQuery•Apr 19, 2022

Google Analytics to Google BigQuery

Data Management
Google Analytics
BigQuery
Web analytics

Ecommerce•Apr 14, 2022

Managing full-funnel performance marketing in a global ecommerce brand: 7 lessons from Groupon

Performance Marketing Analytics
Ecommerce

Marketing Analytics•Apr 11, 2022

Why traditional B2B marketing attribution is broken and what you can do about it

Marketing measurement
Marketing Analytics

Supermetrics vs•Apr 4, 2022

Power My Analytics vs. Supermetrics: features, security, and which one is right for you

Supermetrics vs

Dashboards•Mar 30, 2022

How to use Google Search Console for SEO audit and keyword research [free template]

Tools and Platforms
Dashboards
SEO

Dashboards•Mar 9, 2022

How to build an ecommerce dashboard in Google Data Studio [free template included]

Looker Studio (Google Data Studio)
Dashboards
Ecommerce

Data Management•Feb 17, 2022

How to load data into Amazon Redshift: Supermetrics’ new data destination

Data Management

Data Visualization•Feb 8, 2022

Introducing Supermetrics Charts for Google Data Studio

News and product updates
Looker Studio (Google Data Studio)
Data Visualization

Excel•Feb 2, 2022

Introducing shared connections in the Supermetrics add-in for Excel

News and product updates
Excel

Supermetrics API•Jan 11, 2022

Connecting your data to Tableau Prep Builder with Supermetrics API [a step-by-step tutorial]

Tableau
Supermetrics API

Dashboards•Dec 16, 2021

Google Trends reporting in Google Data Studio: A free template and tutorial

Looker Studio (Google Data Studio)
Tools and Platforms
Dashboards

News and product updates•Dec 9, 2021

Upcoming changes to the Supermetrics Team Portal

News and product updates

Data Management•Nov 29, 2021

The future of marketing measurement: How to win in a world of data

Data Management
Marketing Analytics

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