Optimize your marketing efforts with accurate data
Supermetrics gives you the insights to improve creative performance, optimize channel spend, and boost campaign ROI—with real-time marketing data you can trust.
No more gut-feelings. Just clean, actionable data.
Fueling insights for 200K+ companies in 120 countries
Is Supermetrics for you?
You’re wasting budget on underperforming channels
Siloed data makes it hard to compare channel ROI or reallocate ad spend confidently.
You don’t know which assets drive performance
Without clear visibility, pruning low-performing ads and scaling winners is slow and uncertain.
You’re making decisions based on outdated reports
Your reports are outdated due to manual reporting processes leading to bad decisions and wasted spend.
Why you should optimize your marketing performance?
Improve campaign performance and efficiency
Optimize your campaigns for better targeting, more compelling messaging, and more efficient ad delivery, leading to lower cost per click, higher click-through rates, and better conversion rates.
Maximize return from every dollar spend
Spot underperforming ad creatives and channels early. Reallocate budget to what’s driving results and eliminate wasted ad spend.
Gain deeper customer insights and adapt to market changes
Centralize your data to better understand customer behavior, preferences, and journey. Get richer insights to inform future strategies.
Marketing intelligence that gives you the edge
25%
Increase in marketing efficiency
30%
Increase in conversion
20%
Reduction in cost-per-click
200k+
Companies fueled
Here's how you can use Supermetrics to optimize your performance
Creative: Prune, refresh, and improve
Identify top and low-performing ad creatives. Monitor CTR and conversion trends to spot ad fatigue early, remove weak assets, and keep your content fresh.
Channel: Allocate budget where it matters
Compare marketing channel performance with centralized dashboards. Optimize spend across Facebook, Google Ads, LinkedIn, and more with up-to-date cross-platform data.
Campaign: Test, track, and iterate faster
Run A/B tests, spot anomalies, and optimize campaign structures. Supermetrics empowers data-backed decision-making for every campaign iteration.
Efficiency: Improve speed, reduce waste
Automate marketing reporting, monitor data quality, and unlock scalable optimization processes. Let your team focus on strategy, not manual data pulling.
Ready to get started with Supermetrics?
What sets Supermetrics apart?
Marketing data, built for better results
Supermetrics connects to 150+ marketing and sales platforms, so you can track campaign, creative, and channel performance all in one place. We offer pre-built templates and the ability to shape and blend your data with ease, meaning you get actionable insights without any coding skills needed.
Flexibility that grows with your strategy
Use direct access for immediate insights or store data for large-scale analysis. Supermetrics lets marketers choose between both. And whether you're working in Google Sheets, Looker Studio, Power BI, or BigQuery, Supermetrics fits into your reporting stack seamlessly.
Reliable, enterprise-ready infrastructure
Count on Supermetrics for consistent and accurate data. With 24/5 global support, trusted connectors, and powerful data blending features, we handle everything from simple dashboards to complex attribution reporting—without data gaps, delays, or vendor lock-in.
“Just everywhere people do things on gut. But now that we’re using Supermetrics, we can be like, I love your gut. Thank you so much for your input, but here's actual data that we can use and people are loving it.”
Jen Whorton
Senior Manager, Database and Data Management
+15% of global online ad spend is reported through Supermetrics
Check all our resources
Explore our blog posts, case studies, templates, and webinars to see how you can use Supermetrics to optimize your performance. Our ready-made templates are trusted by thousands of marketers. You can get started with just a few clicks.
Kaimera's journey with Supermetrics for data-driven marketing
Discover how Kaimera used Supermetrics to identify high-value audiences and reallocating budgets based on real-time data, which resulted in boosted campaign spend efficiency by 22% and cut CPL by over 50%.
Campaign monitoring guide: metrics, tools, and best practices
Learn how to track the right campaign metrics, set up monitoring systems, and refine strategies for better ROI. Improve performance and justify investments.
Facebook Ads Ad Fatigue Template for Looker Studio
Use this Looker Studio template to identify and address ad fatigue in your Facebook campaigns Track key metrics like CTR, cost per conversion, reach and frequency to pinpoint when your ads are losing their effectiveness.
What we stand for
Over 200K companies trust Supermetrics with their data
Customers rely on Supermetrics for accurate, real-time data that powers reliable insights. Our platform supports smarter decisions, faster optimization, and stronger business outcomes.
The longer you wait, the more budget you waste
Every day spent relying on outdated reports or siloed data is a missed opportunity. Supermetrics helps you act in real-time—so you don’t fall behind competitors who’ve already taken action.
A customizable solution to your unique needs
Get started with Supermetrics for just €29/month. Our pricing is transparent and predictable—no usage-based fees, no surprises. Move as much data as you need without worrying about unexpected costs.
Start optimizing your marketing with better data
Get full access to Supermetrics with a 14-day free trial.
No credit card required.