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Oct 31, 2022

In this episode, Lee Feinberg, President at Decision Viz, will discuss data literacy—what it is, why it’s important, and how you can improve your data literacy.

Oct 12, 2022

In this episode, Vin Turk, Co-founder and COO at Madison Logic, will discuss what it takes to run a successful paid ABM campaign.

Sep 8, 2022

In this episode, Chris Mercer shares his Plan-Build-Launch framework to help you future-proof your marketing measurement.

Aug 24, 2022

In this episode, Chris Mercer shares his Plan-Build-Launch framework to help you future-proof your marketing measurement.

Jul 27, 2022

In this episode, we catch up with Ned Dmitrov, Data Scientist at StackAdapt, to learn the ins and outs of contextual advertising

Jul 25, 2022

In this episode, you’ll hear from Enrico Pavan, the co-founder, and president of Analytics Boosters. He will discuss how to set up the GA4 instance for successful ecommerce marketing.

Jun 16, 2022

In this episode, you’ll hear from Henrik Warfvinge, the Technical Leader of Artificial Intelligence at Google, Kashish Gupta the Co-CEO & Co-Founder at Hightouch, and Evan Kaeding, Lead Sales Engineer at Supermetrics. They’ll discuss how to put marketing data into action through reverse-ETL.

May 19, 2022

In this episode, Erik Huberman, CEO & Founder at Hawke Media and author of the Hawke Method breaks down the three pillars of marketing—awareness, nurturing, and trust.

May 4, 2022

Want to tap into one of the hottest new paid media channels? We’ll show you why digital audio advertising belongs in your performance marketing mix.

Apr 20, 2022

In this episode, we discuss with JJ Reynolds what it takes to run successful campaigns for B2B SaaS.

About the Marketing Analytics Show

Data. It’s everywhere, right? There’s so much across your entire marketing and sales stack that searching for a key insight can feel like looking for a needle in a haystack.
At the same time, there’s growing pressure on marketers to become more “data-driven” and have the chops to work with numbers. In reality, you’re expected to use data to make better decisions that will grow your business.
But that’s not easy. And that’s exactly why we started this podcast.
Every two weeks, Supermetrics’ very own Anna Shutko will interview an expert dedicated to making you a more analytical marketer. From developing a data-informed mindset to using data to improve your marketing campaigns, this podcast will give you actionable advice you can steal for your business.
About the Marketing Analytics Show
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