Unify your ecommerce data
Get your marketing and sales data automatically into one place. This will help you gain better insights, optimize performance, and grow your business.
Fueling insights for 200K+ companies in 120 countries
Why ecommerce & DTC brands choose Supermetrics?
150+ marketing & sales sources
Get data from Shopify, WooCommerce, Facebook, Google, and more. See all your marketing and sales data in one place. Automatically, without manual imports.
Fully customized reports
Pull the metrics and dimensions you choose. Or create your own custom metrics. You'll get more flexibility without any platforms' reporting limitations.
Own your historical data
If your data lives on the platforms, you risk losing it after some time. Storing your historical data lets you perform YoY analysis and prepare for seasonal peaks.
+15% of global online ad spend is reported through Supermetrics
Here's how ecommerce and DTC brands use Supermetrics to grow with data
Conversion rate optimization (CRO)
Find insights across platforms and funnel steps by combining your sales, ad campaign, and web analytics data with Supermetrics. Identify low-performing pages, channels, or campaigns, and optimize messaging or targeting to improve conversion rates and ROI.
Budget planning and pacing
With all your data in one place, it's easier to track total spend. Supermetrics lets you stop allocating budget blindly and helps you decide the most efficient way to spend your marketing dollars to boost ROI. You can also ensure you're not over or underspending your budget.
Seasonal peak reporting
Supermetrics helps you analyze historical data, forecast demand, and optimize stock ahead of peak seasons. You're better equipped to stay on top of your performance, respond to rapid changes, and maximize peak season success.
“Using Supermetrics has improved our profitability. We’re spending less, but getting more, as we’re able to look at advertising spend on a very detailed level and shift budget to the most effective channels.”
Ryan Hubbard
Senior Business Intelligence Analyst
Check all our ecommerce resources
You'll find various blog posts, webinars, and case studies to learn how ecommerce and DTC brands use Supermetrics to grow with data.
Get started with our free ecommerce templates
Thousands of marketers trust our templates for best-practice reporting. You can get started with just a few clicks. Find all our templates in the template gallery.
Which destination is right for you?
At Supermetrics, we see ecommerce businesses use a combination of centralized storage and spreadsheets plus dashboards to manage data and extract insights.
You can easily centralize, store, and analyze your data with our solution for data warehouses, such as BigQuery. You can try our Google Sheets and Looker Studio solutions for ad-hoc analysis and daily reporting.
Create one source of truth
Supermetrics integrates your data from 150+ platforms and makes it analysis-ready in your go-to reporting and analytics tools.
Want to see what Supermetrics can do for you?
Get full access to Supermetrics with a 14-day free trial.
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