Data Team

Data infrastructure that speaks your language

Build custom pipelines and transformations with APIs that actually work, while maintaining enterprise-grade security and control.


Trusted by 200,000+ companies in 120 countries

Engineering-grade tools for marketing data

APIs that actually work

Comprehensive documentation, predictable endpoints, and error handling that makes sense. Build confidently knowing our APIs won't break your pipelines.

Your rules, automated

Create custom transformations that run automatically. From data cleaning to complex business logic, implement once and trust forever.

Version control included

Track every change, roll back mistakes, and collaborate without fear. Your data pipeline deserves the same rigor as your codebase.

Marketing performance that moves the needle

,000+

companies growing faster

%

more efficient marketing

%

lower cost per click

%

higher conversions


Built by engineers, for engineers



Zero maintenance pipelines

Set up once, run forever. Our infrastructure handles API changes, rate limits, and authentication refreshes automatically.


Transform at scale

Apply complex business logic across billions of rows without performance degradation. Your transformations run as fast as your data grows.


Complete observability

Monitor every pipeline, track every transformation, and debug with detailed logs. Know exactly what's happening with your data at every step.

“The last thing we wanted to do is build the data pipelines ourselves. That could easily take 50-100 hours per connector, and then you have to take care of the maintenance as well. We ended up looking for a vendor and decided Supermetrics was the best fit for us.”

Jarle M. Alvheim
Jarle M. Alvheim
Head of Data Technology at Dentsu

“Running an advanced statistical model like MMM, it’s non-negotiable to have a reliable data infrastructure in place. With the model using Supermetrics and Google Cloud, we’ve improved ROAS by at least 15%.”

Lauri Nurmela
Lauri Nurmela
Marketing Analytics & Automation Lead at Swappie

“Every morning, I open the master dashboard that we built with Supermetrics. The main benefit is that it always has fresh and accurate data in a single view.”

Patrick Siki
Patrick Siki
Digital Media Strategist at Accenture

“Both marketers and developers were wasting lots of time managing marketing data. The situation was unsustainable. From a marketing data point of view, Supermetrics changed how both teams operate. ”

Ángel David Montoya Sepúlveda
Ángel David Montoya Sepúlveda
Sub-Director of Data Engineering at Crediclub

“A part of my consideration process was how much Supermetrics invested in its product development. It was important for us to choose a vendor that could grow with us. I wanted to make sure that Supermetrics kept developing your product and adding new integrations. And they have delivered.”

Marco Delgago
Marco Delgago
GM for Marketing Experience at Monash university

“When developing our data lake, we searched for ETL tools to help us ingest large volumes of data from multiple sources, such as ad accounts and social media. After comparing several alternatives, Supermetrics was the clear winner.”

José Murillo
José Murillo
Head of Connections Marketing at FIFCO

“The simplicity of using Supermetrics has been a life-changer for Le Figaro. Without Supermetrics, we'd have to rely on engineers to do time-consuming manual work. Now any team can build an automatic and multi-sourced dashboard giving a comprehensive view of what's happening.”

Mickaël Zollet
Mickaël Zollet
Head of Marketing Operations at Le Figaro

Which destination is right for you?

Supermetrics API

Direct programmatic access for custom applications and advanced integrations.

BigQuery

Stream clean data into Google's warehouse for SQL analysis and machine learning.

Amazon S3

Store transformed data in your AWS infrastructure for complete ownership and control.

Snowflake

Feed your modern data stack with reliable, structured marketing data at any scale.

Ready to build better pipelines?

Get started with the marketing data infrastructure your team actually wants to use.