Monitor Google Ads performance

With Supermetrics, you can track Google Ads performance at a granular level — pull detailed data of your ad campaigns, keywords, and creative assets to a destination of your choice. Supermetrics lets you combine data with other paid media channels to create cross-channel reports. Analyze how your quality score has developed over time and how this has affected your conversion rate.

See the big picture of your paid marketing performance

Supermetrics enables you to blend Google Ads data with insights from Facebook, LinkedIn, TikTok, and over 100 other platforms to build a complete view of your marketing performance. By centralizing this cross-channel data in one secure environment, you can compare data across campaigns, identify which platforms deliver the best results, and reallocate budget to the channels that generate the highest returns.

Data source fields

With Supermetrics, you can access Google Ads fields covering everything from ad spend, impressions, clicks, and much, much more.

Free templates available

Hit the ground running with our free Google Ads templates.