Simplify B2B marketing data & reporting
No fluff, no wasted spend. Supermetrics turns your disconnected data into revenue-driving insights—so you can focus on growth, not guesswork.
Start your 14-day free trial (no credit card required). Or book a demo to discuss your unique business needs.
Fueling insights for 200K+ companies in 120 countries
Is Supermetrics for you?
You're using valuable resources on manual reporting
Manually pulling data from multiple marketing and sales platforms slows decision-making and leaves teams reacting too late to pipeline, ad performance, or revenue trends.
You lack the data foundation to prove marketing’s impact
You can’t tie campaigns to revenue without the right data. Without visibility into the full funnel, you're flying blind on budget, pipeline, and ROI.
You lack real-time visibility into spend
Manual budget tracking leads to overspending on low-performing campaigns or missing high-impact opportunities, making it hard to prove marketing’s value.
Why B2B companies choose Supermetrics?
Connect 150+ marketing & sales sources
Get data from LinkedIn, Google Ads, HubSpot, Salesforce, and more. Combine online and offline data to create one unified, analysis-ready source of truth.
Flexible data & reporting at scale
Blend data across 150+ sources, build custom metrics, and manage complex B2B reporting needs and get full flexibility in marketing reporting without platform limitations.
Build a foundation for future growth
If your data stays in platforms, you risk losing it. Supermetrics doesn’t store your data—instead, it helps you centralize ownership, ensure transparency, and build a foundation for long-term success.
Marketing intelligence that gives you the edge
25%
Increase in marketing efficiency
30%
Increase in conversion
20%
Reduction in cost-per-click
200k+
Companies fueled
Here's how B2B brands use Supermetrics to grow with data
Dominate organic search & outperform competitors
Identify high-value keywords, track competitor rankings, and analyze search trends to capture more qualified leads. Monitor competitor ad spend and messaging strategies to stay ahead of the curve.

Maximize marketing budget & improve your ROI
Get real-time visibility into ad spend, prevent overspending or underspending, and reallocate budgets dynamically to maximize return on investment across all platforms.

Target the right audience & scale faster
Analyze marketing & sales data to identify which audience segments engage the most and which campaigns drive revenue—not just clicks. Refine targeting, optimize messaging, and allocate budget to the audiences that convert best.

Ready to see Supermetrics in action?
What sets Supermetrics apart?
Marketing data, built for your brand's growth
Supermetrics connects to 150+ online and offline sources, giving teams full visibility across the marketing funnel. We process over 15% of global marketing data and are trusted by 200K+ companies worldwide, meaning we understand your data challenges.
Total control, trusted security
We don't store your data; we empower you to centralize it securely. Supermetrics ensures compliance, security, and transparency, giving your marketing teams full ownership and control over your data.
Reliable, enterprise-ready infrastructure
Count on Supermetrics for robust performance. With 24/5 global support, highly trusted connectors, and powerful data blending features like union and join, we support everything from simple dashboards to complex attribution reporting—all without data gaps, delays, or vendor lock-in.
+15% of global online ad spend is reported through Supermetrics
Check all our resources
Explore our blog posts, case studies, templates, and webinars to see how B2B brands use Supermetrics to boost ROI. Our ready-made templates are trusted by thousands of marketers. You can get started with just a few clicks.

Ad spend tracking and budget pacing
Streamline your ad budget tracking with Supermetrics. Consolidate and analyze marketing data to optimize spend, avoid over- or underspending, and stay on top of your budget.

How Data Speaks scaled its technology and grew to over 100 customers
Learn how Data Speaks used Supermetrics for BigQuery to feed all their customers' data into one place, scale to 100+ clients, and achieve a 6X ROI—without hiring more engineers.

Where to start with marketing campaign analysis
A hands-on guide to breaking down campaign performance. Learn which metrics to track, how to avoid analysis pitfalls, and how to turn insights into action.
What we stand for
Over 200K companies trust Supermetrics with their data
Customers rely on Supermetrics for accurate, real-time data that powers reliable insights. Our platform supports smarter decisions, faster optimization, and stronger business outcomes.
The longer you wait, the more budget you waste
Every day spent relying on outdated reports or siloed data is a missed opportunity. Supermetrics helps you act in real-time—so you don’t fall behind competitors who’ve already taken action.
A customizable solution to your unique needs
Get started with Supermetrics for just €29/month. Our pricing is transparent and predictable—no usage-based fees, no surprises. Move as much data as you need without worrying about unexpected costs.
Start optimizing your marketing with better data
Get full access to Supermetrics with a 14-day free trial.
No credit card required.