Why you should move to GA4, and why now

In October 2020, Google launched the newest version of Google Analytics 4 or GA4. The marketing around this launch focused on its powerful features. If you haven’t moved across to GA4 now, then you’ll want to keep reading. Let’s look…

9-MINUTE READ | By Sophie Michaud

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How to import website data to Google Sheets

Copy/pasting data from your web analytics platform to Google Sheets can be a total nightmare.  It’s boring, time-consuming, and you’re bound to copy data into the wrong cell at some point. And that’s why today, I’m going to show you…

4-MINUTE READ | By Joy Huynh

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