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Supermetrics Blog

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Supermetrics News•Sep 21, 2025

How Supermetrics and Relay42 redefine Marketing Intelligence

Today, we're very excited to announce Supermetrics' acquisition of Relay42, a leading, real-time Customer Data Platform (CDP). Read this article to learn how we're building a Marketing Intelligence platform with Relay42.

Supermetrics News

Supermetrics News•Sep 21, 2025

Supermetrics Redefines Marketing Intelligence with the Acquisition of Relay42, a real-time Customer Data Platform

Supermetrics News

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Growth marketing analytics guide: What to track and how

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Data Management•Jun 13, 2025

Big data in marketing: what is it and why does it matter?

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Marketing measurement•Sep 21, 2025

8 data principles you should apply for marketing

Marketing measurement

Performance Marketing Analytics•Sep 21, 2025

How to analyze your paid ad performance across multiple channels

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News and product updates•Sep 21, 2025

Data refresh settings: Achieve better and smarter data management with this brand-new feature

News and product updates

Marketing measurement•Sep 21, 2025

Last-click attribution for measurement: Is it that bad? Answers from a Data Analyst [template included]

Marketing measurement

Data Management•May 16, 2025

What is marketing information management?

Data Management

Data Management•May 14, 2025

Data-Driven vs. Data-Informed: A Comprehensive Guide

Data Management

Data Management•May 12, 2025

How to build a marketing tech stack

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Performance Marketing Analytics•Sep 21, 2025

How to use AI in your marketing strategies

Tools and Platforms
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