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Become a champion in attribution modeling: a how to guide

11-MINUTE READ · By Tina Arnoldi We carry a computer in our pockets. “Surfing the internet” isn’t something that’s done at a desktop computer. And we rarely get online at our desks and made an immediate decision. Instead we start – or finish – searches while on the go with our “pocket computers”. Since mobile ...

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10-MINUTE READ · By Supermetrics Up until now, a big challenge for Google My Business users with multiple listings has been reporting, analyzing, and comparing the performance across multiple locations. If you have a few dozens, or hundreds, or even thousands of locations in your GMB account, you may want to get a bird’s-eye view ...

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Google Ads proposal banner

As a freelancer or business owner, a proposal is one of the best and most essential tools in your arsenal. Without an effective proposal, your clients won’t be able to understand what you do, what you can offer them and will, most likely, take their business elsewhere. However, a poorly written proposal is just as ...

12-MINUTE READ | By Mary Walton

15-MINUTE READ · By Supermetrics. We’re excited to release a powerful duo: the Yandex.Metrica and Yandex.Direct connectors. With these two new integrations you can take full control of analyzing and reporting marketing data from Yandex – the biggest local search engine in Russia. Below I will discuss what metrics you can report from Yandex.Metrica and ...

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15-MINUTE READ · By Supermetrics By allowing website owners to easily earn revenue from ad placements on their sites, Google AdSense has significantly simplified the unrewarding task of selling that ad space. At Supermetrics we understand that in order to make smart, data-based decisions, publishers need to track and analyze AdSense data wisely — a ...

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10-MINUTE READ · By Tina Arnoldi on April 17 2018 Structured data contributes to SEO by making search results look more appealing. But what is it really, and how can you use it to the advantage of your business? What is structured data? Google defines structured data as “a standardized format for providing information about ...

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9-MINUTE READ · By Misty Faucheux on March 5 2018. Google recently publicly released Chatbase, an analytics platform designed to help users better understand the effectiveness of their chatbots. The platform had been in the testing phase for months with early adopters like HBO, Keller Williams and Ticketmaster. Now, everyone can take advantage of the ...

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