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Announcing our new product: Supermetrics for Excel

Introducing shared connections in the Supermetrics add-in for Excel

9-MINUTE READ · By Supermetrics Today we are thrilled to announce our new product – Supermetrics for Excel. Following the success of our famous Google Sheets add-on, with 300 000+ users to date, we have developed a tool which helps marketers create insightful reports in Excel spreadsheets. With Supermetrics, marketing reporting in Excel has never ...

By Supermetrics

Over the years, there’s been a lot of debate and speculation on the subject of using SEO vs Google Ads. Generally speaking, both are great strategies for businesses, but not everyone agrees to the usage of one over the other or taking advantage of both. Businesses and marketers ask: Is SEO dead or dying? Is ...

14-MINUTE READ | By Joseph Jones

12-MINUTE READ · By Danielle Canstello It’s important to measure success, make improvements and measure again if you want to be successful as an app developer. Like any other business venture, you don’t just launch an app and move on to the next one. You have to track performance, measure return on investment, and use ...

By Supermetrics

11-MINUTE READ · By Misty Faucheux Google Analytics has always been an effective tool for determining what your audience is interested in – and what they’re not. As the years have gone by, however, Google Analytics hasn’t changed all that much. Sure, e-commerce reporting was added, allowing us to get more insights into transactions on ...

By Supermetrics

12-MINUTE READ · By Misty Faucheux Google has completely revamped Google AdWords – even changing the name their ad serving platform to Google Ads. While this updated platform promises to improve the ad serving experience, it comes with both pros and cons. What’s new in Google Ads Besides the obvious difference in layout, there are ...

By Supermetrics

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