In-Depth PPC Report (Adwords)
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Instructions for this template
This is primarily for users with accounts that are spending a high amount per month.The report will show the user what’s working best in their account and should also highlight areas that need attention (i.e. the no conversions (90 days) query).
Its key feature is the dynamic CPA report. This will show you areas of the campaign above and below your target CPA.
There are also custom metric inputs and a selection to look at year on year or month on month & changes at high level.