YouTube analytics report template for Looker Studio

Keep track of your paid and organic YouTube performance with this reporting template. See how many video views, shares, and subscribers you've gained and analyze the performance of individual videos.

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Data sources:YouTube
Use cases:
Paid media
Social media

Get an overview of your YouTube performance

Identify best-performing videos

Share report with stakeholders, no login required

How to use the template

To get started, make sure that you've got access to YouTube analytics data and that you're logged in to Looker Studio.

  1. Click on ‘Get the template’.
  2. Authenticate your account by clicking on ‘Authorize’.
  3. Choose a channel and the ‘Videos performance’ query type. The channel, query type, and the blue check mark next to ‘Use report template for new reports’ must be selected. Other parameters are optional. Click next.
  4. Once you're happy, click ‘Connect’ in the top-right.
  5. The next page will display all available dimensions and metrics.
  6. Click 'Create report'. After this, the template will fetch all your data in the report, ready for you to derive insights!
Get the template

Questions you can answer with this template

Channel performance

  • Am I gaining or losing subscribers, and what’s the trend?
  • Which geo are my video views coming from?
  • How is my average video view duration developing??

Video performance

  • Which of my videos was the most viewed last month?
  • How many likes, dislikes or card clicks did my video receive?

Get started with the YouTube reporting template

Try our free template to see your performance across channels with a 14-day free trial. No credit card required.

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