Google Sheets

Google Analytics 4 report template for Google Sheets

Level up your marketing analytics with our free Google Analytics 4 reporting template.

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Insights at a glance

Deep dive into website performance

Overview of traffic analysis

Get Google Analytics 4 data and export the data into Google Sheets

Click on ‘Get the template’.
Supermetrics sidebar launches. Click ‘Use template’.
Connect and authorize data sources.
Choose an account or accounts from which you want to pull data.
Click ‘Get my data’.
After this, the template will fetch all your data in the report, ready for you to derive insights!

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Questions you can answer with this template

- How many active users visited my website each day?
- Which landing pages are driving the highest number of sessions and conversions?
- Which are top-performing landing pages by session metrics?
- How can I improve conversion rates of the landing pages?
- Which traffic sources are driving the most engaged sessions to my website?
- Which traffic source contributes the highest number of sessions to my website?
- Which traffic sources are driving the highest traffic to a campaign?
- Which traffic source is more engaging with a particular campaign?
- How effective are my marketing campaigns in generating sessions and conversions?
- How can I improve the performance of my marketing campaigns based on session data?
- Which campaign has the highest conversion rates?
- How do different marketing campaigns compare in terms of session metrics and performance?

Get started with Google Analytics 4 report template for Google Sheets

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Tim Haag

Analytics Director at Mindgruve

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Insights Analyst at TBWA

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Founder and Director at VS Com agency