Google Analytics 4 report template for Google Sheets

Level up your marketing analytics with our free Google Analytics 4 reporting template.

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Note that this will start a 14-day free trial of Supermetrics for Google Sheets.

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Data sources:Google Analytics 4
Use cases:
Web analytics

How to use the template

To get access to the template, make sure you have access to Google Analytics 4.

  1. Click on ‘Get the template’.
  2. Supermetrics sidebar launches. Click ‘Use template’.
  3. Connect and authorize data sources.
  4. Choose an account or accounts from which you want to pull data.
  5. Click ‘Get my data’.
  6. After this, the template will fetch all your data in the report, ready for you to derive insights!
Get the template

Questions you can answer with this template

Tracking and analyzing website performance

  • How many active users visited my website each day?
  • Which landing pages are driving the highest number of sessions and conversions?
  • Which are top-performing landing pages by session metrics?

Landing page optimization

  • How can I improve conversion rates of the landing pages?

Traffic source analysis

  • Which traffic sources are driving the most engaged sessions to my website?
  • Which traffic source contributes the highest number of sessions to my website?
  • Which traffic sources are driving the highest traffic to a campaign?
  • Which traffic source is more engaging with a particular campaign?

Marketing campaign evaluation

  • How effective are my marketing campaigns in generating sessions and conversions?
  • How can I improve the performance of my marketing campaigns based on session data?
  • Which campaign has the highest conversion rates?
  • How do different marketing campaigns compare in terms of session metrics and performance?

Get started with Google Analytics 4 report template for Google Sheets

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