Over $50M in annual recurring revenue. $0 of funding. +65% growth year-over-year. 3,200+ new leads every week (as of July 2020). 695,000+ monthly search visits to their blog (as of June 2020). 50+ employees of whom 10 are marketers. 0 sales people. It’s fair to say that Ahrefs has taken an unconventional approach to growing ...
17-MINUTE READ | By Pinja Virtanen
If you offer SEO services as a freelancer, consultant, or an agency, you’ve probably noticed that convincing people to do business with you is not always a walk in the park. So how can you create such a compelling SEO proposal that your prospects will want to buy from you? All I can say is: ...
8-MINUTE READ | By Sneha Jagtap
Let’s be honest: content optimization can be a bit of a bore. If only you could just write a blog post and publish it without too much fuss about keywords, meta elements, and target audiences. And in truth, there is nothing stopping you from publishing a non-optimized blog post. However, if you want to improve ...
8-MINUTE READ | By Deana Kovač
Let’s say your business blog has existed for three years. During those three years, you’ve published a new post twice a week. That’s a total of 312 blog posts out there in the sewers of the internet. But unless you’ve been frequently updating your 90+, 300+, or 1,200+ posts, it’s unlikely that they’re all generating ...
19-MINUTE READ | By Pinja Virtanen
Google Search Console can help you unearth all kinds of useful insights — as long as you know what to look for. But instead of rummaging through the native UI to find these golden nuggets, you can now use Supermetrics to pull your GSC data directly into your favorite spreadsheet tool, Google Data Studio, a ...
12-MINUTE READ | By Anna Shutko
Introduction: the need for SEO measurement and reporting You have a long term SEO project with overall results you’re proud of. But you experience surprising fluctuations in organic search traffic volume. You know your content calendar is on point. But it’s hard to defend your order of priority when facing a stream of ideas from ...
14-MINUTE READ | By Branko Kral
Working with data is part of every marketer’s daily routine. In SEO we prepare reports for clients, analyze the effects of our work, and plan further optimization of websites. As one of Poland’s biggest SEO agencies, we use Google Search Console and other tools, but gathering data and creating interesting reports is a time-consuming process. That ...
8-MINUTE READ | By Cezary Urbanowicz
Search Engine Optimization (SEO) is a great way to drive quality traffic to your website; yet, it’s a commonly misunderstood aspect of digital marketing, especially by non-marketers. So, it’s important when creating your SEO marketing reports for clients that you make them both digestible as well as engaging and informative. But how do you make ...
8-MINUTE READ | By Misty Faucheux
6-MINUTE READ · By Misty Faucheux In the land of digital marketing, SEO and SEM are typically handled by two different departments – or at least two different specialists. While designed to work in tandem, oftentimes, these two areas don’t realize that SEO affects SEM and vice versa. Both teams live in their vacuums and ...
By Supermetrics
Over the years, there’s been a lot of debate and speculation on the subject of using SEO vs Google Ads. Generally speaking, both are great strategies for businesses, but not everyone agrees to the usage of one over the other or taking advantage of both. Businesses and marketers ask: Is SEO dead or dying? Is ...
14-MINUTE READ | By Joseph Jones
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