Supermetrics for Azure Synapse
Connect Your Data Sources to Azure Synapse
One integration. 170+ data sources. Pull your marketing data into Azure Synapse automatically — no manual exports, no engineering required.
Advertising
Facebook Ads
Load your complete Facebook Ads history into Azure Synapse Analytics. Run T-SQL queries across campaigns, audiences, and creatives, connect directly to Power BI for live dashboards, extend analysis to Azure Data Lake via PolyBase, and leverage Azure AD for enterprise security — all without writing a single line of ETL code.
Google Ads
Load Google Ads campaign, keyword, and conversion data into Azure Synapse for SQL-powered search advertising analytics.
LinkedIn Ads
Load LinkedIn Ads campaign, lead gen, and demographic data into Azure Synapse for B2B advertising analytics.
TikTok Ads
Load TikTok Ads campaign, creative, and video performance data into Azure Synapse for short-form video ad analytics.
Microsoft Ads
Load Microsoft Ads (Bing) campaign, keyword, and audience data into Azure Synapse for cross-engine search analytics.
Pinterest Ads
Load Pinterest Ads campaign and pin performance data into Azure Synapse for visual advertising analytics.
Snapchat Ads
Load Snapchat Ads campaign and creative performance data into Azure Synapse for mobile-first ad analytics.
X (Twitter) Ads
Load X (Twitter) Ads campaign and engagement data into Azure Synapse for social advertising analytics.
Amazon Ads
Load Amazon Ads campaign, keyword, and product data into Azure Synapse for e-commerce advertising analytics.
Apple Search Ads
Load Apple Search Ads campaign and keyword data into Azure Synapse for App Store advertising analytics.
Display & Video 360
Load DV360 programmatic campaign data into Azure Synapse for display, video, and CTV advertising analytics.
Outbrain Amplify
Load Outbrain native advertising data into Azure Synapse for content discovery and performance analytics.
AdRoll
Load AdRoll retargeting and prospecting campaign data into Azure Synapse for cross-channel ad analytics.
Google Campaign Manager 360
Load Campaign Manager 360 ad serving and Floodlight conversion data into Azure Synapse for enterprise ad analytics.
Reddit Ads
Load Reddit Ads campaign and community targeting data into Azure Synapse for community-driven ad analytics.
StackAdapt
Load StackAdapt programmatic campaign data into Azure Synapse for native, display, and video ad analytics.
Criteo
Load Criteo retargeting and commerce media data into Azure Synapse for performance marketing analytics.
Also available: Snapchat Ads, Amazon Ads, Criteo, Apple Search Ads, and more.
Analytics
Google Analytics 4
Load GA4 session, event, and conversion data into Azure Synapse for web analytics with full SQL power.
Google Business Profile
Load Google Business Profile listing performance and review data into Azure Synapse for local SEO analytics.
Also available: Adobe Analytics, Amplitude, and more.
Social Media
Load Instagram organic content and engagement data into Azure Synapse for social media performance analytics.
YouTube
Load YouTube channel, video, and audience data into Azure Synapse for video content analytics.
Also available: Threads Insights, and more.
E-commerce
Shopify
Load Shopify orders, products, and customer data into Azure Synapse for e-commerce analytics at scale.
WooCommerce
Load WooCommerce order, product, and customer data into Azure Synapse for e-commerce analytics.
Amazon Seller Central
Load Amazon Seller Central sales, inventory, and Buy Box data into Azure Synapse for marketplace analytics.
Stripe
Load Stripe transaction, subscription, and revenue data into Azure Synapse for payment and revenue analytics.
Also available: WooCommerce, BigCommerce, and more.
Email & Marketing Automation
Mailchimp
Load Mailchimp email campaign performance and subscriber data into Azure Synapse for email marketing analytics.
Klaviyo
Load Klaviyo email and SMS campaign data into Azure Synapse for lifecycle marketing analytics.
Also available: Campaign Monitor, and more.
SEO
Also available: Ahrefs, and more.
Ready to Connect Your Data to Azure Synapse?
170+ data sources. Set up in minutes. No engineering required.