Supermetrics for Azure Synapse

Connect Pinterest Ads to Azure Synapse — Visual Ad Data on Azure

Pinterest Ads logo
Pinterest Ads
via Supermetrics
Azure Synapse logo
Azure Synapse

Load Pinterest Ads campaign and pin performance data into Azure Synapse for visual advertising analytics.

✓ No setup required ✓ Free 14-day trial ✓ No credit card needed

Why Connect Pinterest Ads to Azure Synapse?

Warehouse your Pinterest Ads data in Azure Synapse for unlimited historical analysis and cross-source SQL.

Purchase-intent analytics

Pinterest saves signal buying intent. Analyze save rates alongside conversions in Azure Synapse to identify high-intent audiences.

Interest-based targeting analysis

Use SQL to analyze which interest categories and keywords drive the best ROAS on Pinterest.

Cross-platform visual ads

Compare Pinterest Ads with Instagram and TikTok in the same Synapse workspace for visual ad budget allocation.

How to Connect Pinterest Ads to Azure Synapse

Three steps. Under two minutes. Zero code.

  1. 1

    Create a data transfer

    Log into Supermetrics, select your data source and Azure Synapse Analytics as your destination.

  2. 2

    Authorize and configure

    Connect your data source account, enter your Synapse workspace endpoint and credentials, choose your dedicated SQL pool and schema, and select the data you want to transfer.

  3. 3

    Set schedule and start transfer

    Choose your refresh frequency (hourly, daily, or weekly) and click Start. Your data begins flowing into Azure Synapse automatically.

Pinterest Ads Data Schema in Azure Synapse

Supermetrics creates and maintains clean, typed tables automatically. Here's what your Pinterest Ads data looks like in Azure Synapse.

Column Type Description
date DATE Reporting date
campaign_name NVARCHAR(512) Campaign name
impressions BIGINT Number of impressions
spend DECIMAL(18,6) Total spend in account currency
saves BIGINT Number of pin saves

Data Freshness & Scheduling

Pinterest Ads data is typically available in Azure Synapse within 3-6 hours of the reporting period end.

What Pinterest Ads Data Can You Pull into Azure Synapse?

Supermetrics gives Azure Synapse access to your full Pinterest Ads reporting data — metrics and dimensions you already know from the Pinterest Ads interface.

Key Metrics

  • Impressions
  • Clicks
  • Spend
  • CTR
  • CPC
  • CPM
  • Conversions
  • CPA
  • ROAS
  • Pin clicks
  • Outbound clicks
  • Saves
  • Save rate
  • Video views
  • Engagement rate

Key Dimensions

  • Campaign name
  • Ad group name
  • Pin name
  • Ad format
  • Targeting type
  • Interest
  • Keyword
  • Age
  • Gender
  • Device
  • Placement
  • Objective

Why Supermetrics for Azure Synapse?

Purpose-built for marketing data since 2009. 200,000+ companies trust Supermetrics to move 15% of global ad spend into reporting and analytics destinations.

No Vendor Lock-In

Your data lands in Azure Synapse — infrastructure you own and control. Use any BI tool, any transformation layer, any ML platform. If you ever switch providers, your data and dashboards stay with you.

170+ Marketing Data Sources

Purpose-built for marketing data — not a generic ETL tool. Supermetrics covers 99% of metrics and dimensions from each source, with pre-structured tables ready for analysis. No transformation layer required.

Managed Schema

Supermetrics creates and maintains your Pinterest Ads tables automatically. Schema changes from the source API are handled for you — no broken pipelines, no manual migrations.

Your Data, Your Infrastructure

Supermetrics moves data directly to your destination — nothing is stored on our servers. SOC 2 Type II certified, GDPR and CCPA compliant. Your data stays in infrastructure you control, simplifying privacy and compliance reviews.

Flat-Rate, Predictable Pricing

Fixed annual pricing regardless of data volume — no per-row charges, no surprise bills during peak campaign seasons. Transfer as much Pinterest Ads data as you need without worrying about cost spikes.

No Data Limits

Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.

Frequently Asked Questions

How do I connect Pinterest Ads to Azure Synapse with Supermetrics?

Log into the Supermetrics Hub, create a new data transfer, select Pinterest Ads as the source and Azure Synapse Analytics as the destination. Authorize your Pinterest Ads account, enter your Synapse workspace endpoint and authentication details, choose your dedicated SQL pool and schema, select the fields you need, set a schedule, and start the transfer. No Azure Data Factory pipelines, custom SSIS packages, or PolyBase staging configurations required — Supermetrics handles the entire pipeline so your data lands in Synapse ready to query.

Is my Pinterest Ads data secure when transferring to Azure Synapse?

Supermetrics is SOC 2 Type II certified and fully GDPR compliant. All Pinterest Ads credentials are encrypted at rest and in transit using TLS 1.2+. Data flows directly from the Pinterest Ads API into your Synapse workspace — Supermetrics never stores your marketing data on its own servers. Azure Synapse provides enterprise-grade security through Azure Active Directory single sign-on, workspace-level firewall rules, column-level and row-level security on tables, and Transparent Data Encryption (TDE) for data at rest. Managed private endpoints keep traffic off the public internet entirely.

Can I combine Pinterest Ads data with other sources in Azure Synapse?

Absolutely — cross-source analysis is where Azure Synapse excels as a unified analytics platform. Once Pinterest Ads data lands in your dedicated SQL pool, you can JOIN it with any other table in the pool. Need to pull in raw logs or archives? PolyBase and serverless SQL pools let you query Parquet, CSV, and JSON files directly in Azure Data Lake Storage without loading them into the warehouse. You can also connect Power BI natively to your Synapse workspace for live dashboards that blend Pinterest Ads data with CRM, ERP, and product data — all within the Azure ecosystem. Supermetrics supports 170+ data sources that all load into the same Synapse workspace.

What Pinterest Ads metrics and dimensions are available in Azure Synapse?

All standard Pinterest Ads reporting fields are available, including Impressions, Clicks, Spend, CTR, CPC, CPM, and many more. You select exactly which metrics and dimensions to transfer during setup, and you can add or remove fields at any time without losing historical data already loaded into Synapse. Because Synapse dedicated SQL pools use MPP (massively parallel processing) architecture, analytical queries across wide tables with many metric columns execute fast — the engine distributes work across compute nodes automatically.

How fresh is Pinterest Ads data in Azure Synapse?

Data freshness depends on your transfer schedule. Supermetrics supports hourly, daily, or weekly transfers into Azure Synapse. Most teams schedule daily transfers so yesterday's final numbers are available each morning. Incremental loading means only new and changed records are written, keeping DWU consumption and load times minimal. For ad-hoc exploration of the latest data, you can also use Synapse's serverless SQL pool to query staged files in Data Lake Storage on demand — no dedicated capacity required.

Does the Pinterest connector include save metrics?

Yes. Saves and save rates are available as metrics — these are strong purchase intent signals unique to Pinterest.

Can I analyze Pinterest Ads by interest category in Azure Synapse?

Yes. Interest targeting categories are available as dimensions for GROUP BY and filtering in your SQL queries.

Ready to Connect Pinterest Ads to Azure Synapse?

Join 200,000+ companies that use Supermetrics to connect their marketing data. Set up in under two minutes.

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