Supermetrics Blog

Learn (almost) everything you need to know about marketing reporting and analytics.
Dashboards, Google Sheets, Looker Studio (Google Data Studio), SEO, Web analytics
Google Search Console can help you unearth all kinds of useful insights — as long as you know what to look for. But instead of rummaging through the native UI to find these golden nuggets, you can now use Supermetrics to pull your GSC data directly into your favorite spreadsheet tool, Google Data Studio, a ...

12-MINUTE READ | By Anna Shutko

Our new connector will help you make the most of your native ad campaigns. Taboola is one of the biggest discovery platforms, counting 1.4 billion unique monthly visitors. With Supermetrics, marketers can now export data from Taboola to spreadsheets, Google Data Studio, BI tools, and data warehouses to build automated reports. What can you do ...

3-MINUTE READ | By Anna Shutko

Twitter Premium has officially joined the Supermetrics connector squad!  With this new integration, you can analyze your organic activities on Twitter or compare them with other social networks’ performance stats. Continue reading to learn more about this connector and don’t forget to try out our free, plug-and-play reporting template for Google Data Studio. Why should ...

By Supermetrics

In the marketing context, the words ‘database’ and ‘data warehouse’ are often used interchangeably. However, as you’ll soon learn, the two concepts have a few fundamental differences. But before we jump in, let’s quickly define both terms. What is a marketing data warehouse? A marketing data warehouse is a cloud-based solution for storing and analyzing ...

6-MINUTE READ | By Pinja Virtanen

12-MINUTE-READ · By Edward Ford In February 2019, Supermetrics passed €10M in ARR (≈$11M). It was a pretty big milestone for us and signified our transition from startup to scaleup. Now, exactly one year later in February 2020, Supermetrics just passed €20M in ARR (≈$22M). So how did we double our ARR from €10M to €20M in ...

10-MINUTE READ | By Edward Ford

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