Scalable data solutions for agencies big and small
Agencies of all sizes use Supermetrics — the leading marketing agency reporting software — to fuel scalable growth with accurate, automated data. We help agencies build efficient reporting infrastructures, streamline client reporting processes, and improve campaign performance.
Fueling insights for 200K+ companies in 120 countries
Is Supermetrics for you?
You struggle with inefficient client reporting
Manually collecting, transforming, and piecing marketing data together is inefficient and eats into the time you want to spend analyzing and optimizing campaigns.
Your data is fragmented and siloed
You're missing out on the efficiencies of automated data collection, and the benefits of data centralization. Without a source of truth, you're not able to optimize client campaigns effectively.
You have trouble scaling and onboarding clients efficiently
You lack the tools to carry out automated account audits, set up new reporting suites, and provide advanced analytical services.
Why agencies of all sizes choose Supermetrics
Provide faster time-to-insight
Instead of wasting time on manual reporting, give your clients access to automated marketing dashboards while you spend time extracting insights, implementing recommendations, and planning new campaigns.
Retain and acquire customers
Make customized and efficient client reporting a constant source of positive feedback. Not only will it boost client retention, but it will also help you win over new clients.
Expand your agency offering
Scale your services with the help of Supermetrics. Once you've built a strong reporting infrastructure and automated client reports, you can expand your analytics capabilities to advanced data modeling or data warehousing.
Marketing intelligence that gives you the edge
25%
Increase in marketing efficiency
30%
Increase in conversion
20%
Reduction in cost per click
200k
Companies fueled
Here's how agencies use Supermetrics to grow with data
Multi-client reporting and dashboards
Build a centralized agency reporting dashboard to manage and monitor all clients at scale. Save time and quickly identify trends and anomalies across your client portfolio.

Automated account audits
Fast and thorough account audits are essential for optimal performance. They help uncover new opportunities and showcase your agency’s expertise to both retain clients and win new business.

Budget pacing
Effortlessly bring all your spend data together, analyze performance, and optimize budgets to ensure you're always on track and maximizing your client’s investment.

Ready to see Supermetrics in action?
What sets Supermetrics apart
Focus on marketing reporting use cases
With 150+ highly granular marketing and sales data connectors, Supermetrics covers the widest range of marketing use cases in the market. From templates to transformation capabilities, everything is designed to empower marketers to use data better.
Flexibility and customization
Supermetrics offers a customizable solution for agencies, big and small. You can separate clients into different workspaces, opt in for data storage, and bring in data from offline data sources with our Custom Data Import feature.
Strong support and reliability
15% of global ad spend is reported through Supermetrics. With a vast user base, global support, and strong partnerships with ad industry giants, Supermetrics is the industry standard for marketing intelligence solutions.
+15% of global online ad spend is reported through Supermetrics
Get started with our free resources
You'll find various blog posts, webinars, and case studies to learn how agencies use Supermetrics to grow with data.Our ready-made templates are trusted by thousands of agency marketers. You can get started with just a few clicks.

Supermetrics & McCann | Customer Success Story
How McCann Central streamlined reporting, boosted efficiency, and unlocked profitability with Supermetrics

Ad campaign budget pacing template for Google Sheets
Use this budget pacing report to compare spending across all your paid media campaigns. Stay on track with how your campaign spending is pacing against your monthly budget.

7 ways agencies use Supermetrics to win and retain clients
Discover our best tips for marketing agencies to use data and Supermetrics to land, grow, and retain clients.
Still not sure?
200k+ companies trust Supermetrics with their data
According to our customers, Supermetrics has saved hundreds of hours spent on reporting and tens of thousands in headcount, increased trust and transparency within organizations, laid data foundations for advanced analytics, provided deeper insights, and improved profitability.
Proven business impact
Our agency customers use Supermetrics to drive significant improvements across their reporting and data management practices, resulting in saved resources, improved ROI, and closing new business.
A solution that grows with you
You can get started with Supermetrics for just €29/month. Our pricing is predictable and you can move as much data as you need.
Want to see what Supermetrics can do for you?
Get full access to Supermetrics with a 14-day free trial.
No credit card required.