Get your sheet together

Manage all your marketing and sales data in spreadsheets. Supermetrics brings all your siloed data automatically into Google Sheets or Excel so you can say goodbye to copy/paste.

15%+ of global online ad spend is reported through Supermetrics

Supermetrics for spreadsheets



Connect all your data sources in minutes. Supermetrics helps you pull granular marketing and sales data from the sources that matter to you. Select the exact metrics you want to move from your go-to platforms without ever leaving your sheets.



Set up automatic refreshes and emailing. With just a few clicks, Supermetrics helps you automate your reports so they can refresh weekly, daily, or even hourly. You can also set up email notifications to notify you when a particular metric changes.



Turn your spreadsheets into a powerful reporting system. Spend less time moving data and more time using it. Get to answers faster, optimize your budget, and improve return on ad spend.

Which destination is right for you?

For spreadsheets, you can choose from either Google Sheets or Excel. While Google Sheets is great for online collaboration, Excel allows you to really dive into extensive calculations.

Google Sheets

Google Sheets

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Microsoft Excel

Microsoft Excel

Fueling insights for 200K+ companies in 120 countries


Here’s how companies use spreadsheets to grow

Easily track your performance

Spreadsheets, like Google Sheets or Excel, are relatively easy and intuitive to use. With the Supermetrics add-on, anyone can easily bring data, such as performance, ad spend, or keyword data into spreadsheets to track and optimize their results.


Create one source of truth

Supermetrics integrates your data from 100+ platforms and makes it analysis-ready in your go-to reporting and analytics tools.

Source of truth diagram
We chose Supermetrics because it’s a great tool that’s easy for anyone to use. Whatever you want to do in a spreadsheet, you can do with Supermetrics. Just add any formulas and run any queries that you normally would, but without having to worry about getting the right data into the spreadsheet first.
Read the full case study
Alexandre Piron Profile Picture

Alexandre Piron

Digital Media Specialist

Accenture Interactive

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