Relay42 is now Supermetrics

All Relay42 products and services are part of Supermetrics as Data Activation. Together, we deliver the industry’s first end-to-end solution that brings data integration, analysis, and activation into one marketer-friendly workflow.

Data Activation:
closing the marketing intelligence loop



Trusted by global leaders

Data Activation case studies

Discover how global brands deliver real-time, personalized customer experiences across channels and improve performance

How Levi’s connected customer data and increased marketing effectiveness


How Air France boosts performance with cross-channel customer journeys


How Vattenfall is powering personalized customer experiences


Explore Supermetrics and Relay42

Learn what’s next for Relay42, explore the future of data activation, and get support from our team



How Supermetrics and Relay42 redefine Marketing Intelligence

Learn why Supermetrics acquired Relay42 and what this means for the future of Marketing Intelligence


Discover Data Activation within Supermetrics

See how Supermetrics enables marketers to move from reporting to real-time actions across channels



Contact support

Reach our team for assistance with your Relay42 services, your setup, or any questions about the move to Supermetrics


See Data Activation in action

See how real-time insights translate into immediate actions across your channels - so you act while others are still running reports

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