The smarter way to connect Facebook Ads data into Looker Studio

Stop wasting hours on manual exports. With Supermetrics, you can automatically pull your Facebook Ads data into Looker Studio and turn it into actionable insights in just a few clicks.


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✓ Automate reporting

✓ Analyze performance

✓ Optimize campaigns

Trusted by 200,000+ companies in 120 countries

Get Facebook Ads data to into Looker Studio in 4 simple steps

  • Step 1 - Connect to a data source (e.g. Facebook Ads)
  • Step 2 - Create a report (with ready-made templates)
  • Step 3 - Filtering the data
  • Step 4 - Share your report

Automate your Facebook Ads to Looker Studio reporting

Join 200,000+ marketers who’ve already saved hours every week with Supermetrics.

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What data can you send from Facebook Ads data to Looker Studio

With the Supermetrics connector, you can bring all the key Facebook Ads data fields into Looker Studio, including:

  • Campaign performance : Spend, impressions, reach, clicks, CTR, CPC, CPM, conversions
  • Audience insights : Age, gender, country, region, device, and placement breakdowns
  • Creative details : Headlines, ad text, visuals, CTAs, and engagement metrics
  • Conversion data : Purchases, leads, registrations, add-to-cart events, and custom conversions
  • Attribution windows : 1-day, 7-day, and 28-day click & view performance
  • Lead generation : Lead form IDs, contact details, custom fields, and timestamps

This gives you everything you need to build dashboards that track marketing ROI, analyze audience behavior, and optimize performance across every channel.

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Templates to help you get started in as quick as 5 minutes

Why build from scratch? Our ready-to-use templates give you instant insights into your performance, saving hours of dashboard creation.

Facebook & Instagram (Meta) Ads report template for Looker Studio

Optimize your campaigns with data-driven insights using this powerful Facebook & Instagram Ads template or go beyond and also analyze your WhatsApp and Messenger Ads data.

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Google Ads vs Facebook Ads comparison report for Looker Studio

Compare Google Ads and Facebook Ads performance in one dashboard. Track spend, clicks, ROAS, and more to see which platform drives better results. Try the free Looker Studio template.

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See all Facebook Ads reporting templates


Easily track your Facebook Ads performance with reporting templates powered by Supermetrics connectors. Monitor traffic, engagement, and audience insights - all in one place.

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The fastest, most reliable way to move your marketing data


Fastest refreshes

Hourly updates so you catch issues instantly.

No data sampling

Get 100% of your data with no limits or missing fields.

Secure & compliant

SOC 2 Type II, SSO and regional hosting keep every record secure.

Custom fit

Composable building blocks fit any organization and scale with growth.

Expert support

24/5 support across time zones when you need it.

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“Supermetrics has brought the marketing team, data team, and analytics team closer together and it’s been the core backbone of how to get our data infrastructure in place.”

Nidhi Parikh
Nidhi Parikh
Marketing Effectiveness Manager - Europe, APAC & LATAM at Electrolux

“I'd say we save easily over 100 hours every month by using Supermetrics. The leadership team sees the value of the product as we can now get reports on their desk every Monday with more KPIs and quicker than before.”

Mickaël Zollet
Mickaël Zollet
Head of Marketing Operations at Le Figaro

“With the adoption of Supermetrics, the team now has the freedom to interact directly with the data, breaking away from the limitations of black box analytics. This empowers them to explore and manage their reports themselves.”

Pascal Coulier
Pascal Coulier
Ecommerce & Omnichannel Marketing at HP

Faster insights, less manual work


Transform the way you report on Google Analytics with real-time Looker Studio dashboards powered by Supermetrics.


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