Supermetrics for Microsoft Copilot

Connect YouTube to Microsoft Copilot — Video Channel Analytics in Teams

YouTube logo
YouTube
via Supermetrics
Microsoft Copilot logo
Copilot

Track your YouTube channel performance inside Microsoft Teams. Ask Copilot about video views, watch time, subscriber growth, and audience retention — share video analytics with your content team in your Microsoft 365 workspace.

✓ No setup required ✓ Free 14-day trial ✓ No credit card needed

Why Connect YouTube to Microsoft Copilot?

Analyze your YouTube data in Microsoft Copilot with natural language — just ask what you want to know.

Video performance in your Teams channels

Ask Copilot about your latest video performance — views, watch time, and subscriber impact — and share results in your Teams content planning channel.

Learn more
YouTube Studio requires context switching. Ask Copilot about video performance in Teams: which videos gained the most subscribers, what your average view duration looks like, and whether watch time is trending up or down. Share insights directly where your content team plans.

Audience retention and engagement insights

Ask Copilot which videos retain viewers the longest and which topics drive the most comments and shares.

Learn more
Copilot analyzes average percentage viewed, likes-to-views ratio, and comment engagement across your videos to identify content themes and formats that keep audiences watching and interacting.

YouTube alongside other content channels

Compare YouTube performance with Instagram, TikTok, or your blog traffic in the same Teams conversation.

Learn more
Supermetrics connects YouTube alongside other content platforms. Ask Copilot how YouTube views compare to Instagram Reels plays, or whether YouTube drives more traffic to your site than blog content.

How to Connect YouTube to Microsoft Copilot

Three steps. Under two minutes. Zero code.

Three-step process to connect YouTube to Microsoft Copilot: open connector, authorize account, start querying
  1. 1

    Deploy Supermetrics agent in Teams

    Open Microsoft Copilot in Teams, search for the Supermetrics agent in the agent store, and add it to your workspace.

  2. 2

    Authorize your data source

    Authorize your account when prompted — a quick sign-in to connect your data source.

  3. 3

    Ask questions in Teams chat

    Start a conversation with the Supermetrics agent in Teams and ask anything about your marketing data in plain English.

Example Microsoft Copilot Prompts for YouTube

Copy these prompts or use them as inspiration. Microsoft Copilot understands natural language — just ask what you want to know.

Which videos gained the most subscribers this month? Show views, watch time, and sub growth.

Find content that grows your audience — discuss in Teams.

What is our average percentage viewed across recent uploads? Which topics retain viewers best?

Identify content that keeps people watching.

Show me watch time trend by week for the past 3 months. Are we growing?

Track channel health over time in your Teams workspace.

Compare our YouTube views to Instagram Reels plays and TikTok views this month.

Benchmark video performance across platforms.

What YouTube Data Can You Analyze in Microsoft Copilot?

Supermetrics gives Microsoft Copilot access to your full YouTube reporting data — metrics and dimensions you already know from the YouTube interface.

Key Metrics

  • Views
  • Watch time (minutes)
  • Subscribers gained
  • Subscribers lost
  • Likes
  • Comments
  • Shares
  • Average view duration
  • Average percentage viewed
  • Estimated revenue
  • Playback-based CPM
  • Card clicks

Key Dimensions

  • Video title
  • Video ID
  • Published date
  • Traffic source
  • Device type
  • Country
  • Content type

View all YouTube fields, metrics, and dimensions →

Why Supermetrics for Microsoft Copilot?

The only native Microsoft Copilot connector with 170+ data sources, campaign management, and enterprise-grade security.

Native Microsoft Copilot Connector

One-click setup directly in Microsoft Copilot. No plugins to install, no terminal commands, no technical skills required. The first marketing data platform with native AI integrations.

170+ Data Sources

Connect YouTube alongside 170+ other platforms through a single integration. Cross-channel analysis in one conversation.

Cross-Channel Analysis

Query YouTube alongside every other marketing platform in a single conversation. No data exports, no tab switching.

Enterprise Security

SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.

Real-Time Data

No stale exports. Supermetrics pulls fresh data from YouTube every time you ask Microsoft Copilot a question. Always current, always accurate.

Historical Depth

Access your full YouTube history — months or years of engagement data, follower growth, and content performance. No artificial date range restrictions.

Frequently Asked Questions

How do I connect YouTube to Microsoft Copilot?

Deploy the Supermetrics agent from the Microsoft 365 Copilot agent store. Once added, authorize YouTube as a data source. You can then query your YouTube data in natural language directly inside Microsoft Teams chat — no exports, no dashboards, no context switching.

Is my YouTube data secure when using Microsoft Copilot?

Yes. Supermetrics uses OAuth-based authentication with your YouTube credentials encrypted at rest and in transit. Data is processed within the Microsoft 365 trust boundary and only fetched as needed to serve your queries. Supermetrics is SOC 2 Type II certified and GDPR compliant.

Can I combine YouTube data with other data sources in Copilot?

Absolutely. Supermetrics connects 170+ data sources to Microsoft Copilot through a single agent. You can ask Copilot to compare YouTube performance against data from other platforms in the same Teams conversation — cross-referencing ad spend with revenue, web analytics, or CRM data.

What YouTube metrics can I analyze in Copilot?

You can access all standard YouTube reporting metrics through Supermetrics, including Views, Watch time (minutes), Subscribers gained, Subscribers lost, Likes, and more. Both metrics and dimensions are available, so you can slice data by campaign, date, audience, and other dimensions.

Do I need technical skills to connect YouTube to Microsoft Copilot?

No. Setup takes under two minutes with zero coding. The Supermetrics agent handles all API connections, authentication, and data formatting behind the scenes. Just deploy the agent in Teams, authorize your data source, and start asking questions in plain English.

Does the connector include YouTube Shorts data?

Yes. YouTube Shorts performance data is included in the connector alongside regular video and live stream data. You can ask Copilot to filter by content type.

Can I see revenue data from YouTube?

Yes, if your channel is monetized. Estimated revenue, playback-based CPM, and ad revenue data are available through the connector.

Ready to Connect YouTube to Microsoft Copilot?

Join 200,000+ companies that use Supermetrics to connect their marketing data. Set up in under two minutes.

✓ SOC 2 Type II certified ✓ GDPR compliant Trust Center