Supermetrics for Microsoft Copilot
Connect YouTube to Microsoft Copilot — Video Channel Analytics in Teams

Track your YouTube channel performance inside Microsoft Teams. Ask Copilot about video views, watch time, subscriber growth, and audience retention — share video analytics with your content team in your Microsoft 365 workspace.
Why Connect YouTube to Microsoft Copilot?
Analyze your YouTube data in Microsoft Copilot with natural language — just ask what you want to know.
- YouTube Studio requires context switching. Ask Copilot about video performance in Teams: which videos gained the most subscribers, what your average view duration looks like, and whether watch time is trending up or down. Share insights directly where your content team plans.
- Copilot analyzes average percentage viewed, likes-to-views ratio, and comment engagement across your videos to identify content themes and formats that keep audiences watching and interacting.
- Supermetrics connects YouTube alongside other content platforms. Ask Copilot how YouTube views compare to Instagram Reels plays, or whether YouTube drives more traffic to your site than blog content.
How to Connect YouTube to Microsoft Copilot
Three steps. Under two minutes. Zero code.

- 1
Deploy Supermetrics agent in Teams
Open Microsoft Copilot in Teams, search for the Supermetrics agent in the agent store, and add it to your workspace.
- 2
Authorize your data source
Authorize your account when prompted — a quick sign-in to connect your data source.
- 3
Ask questions in Teams chat
Start a conversation with the Supermetrics agent in Teams and ask anything about your marketing data in plain English.
Example Microsoft Copilot Prompts for YouTube
Copy these prompts or use them as inspiration. Microsoft Copilot understands natural language — just ask what you want to know.
What YouTube Data Can You Analyze in Microsoft Copilot?
Supermetrics gives Microsoft Copilot access to your full YouTube reporting data — metrics and dimensions you already know from the YouTube interface.
Key Metrics
- Views
- Watch time (minutes)
- Subscribers gained
- Subscribers lost
- Likes
- Comments
- Shares
- Average view duration
- Average percentage viewed
- Estimated revenue
- Playback-based CPM
- Card clicks
Key Dimensions
- Video title
- Video ID
- Published date
- Traffic source
- Device type
- Country
- Content type
Resources & Guides
How to make marketing data AI-ready
Social media report templates
Why Supermetrics for Microsoft Copilot?
The only native Microsoft Copilot connector with 170+ data sources, campaign management, and enterprise-grade security.
Native Microsoft Copilot Connector
One-click setup directly in Microsoft Copilot. No plugins to install, no terminal commands, no technical skills required. The first marketing data platform with native AI integrations.
170+ Data Sources
Connect YouTube alongside 170+ other platforms through a single integration. Cross-channel analysis in one conversation.
Cross-Channel Analysis
Query YouTube alongside every other marketing platform in a single conversation. No data exports, no tab switching.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Real-Time Data
No stale exports. Supermetrics pulls fresh data from YouTube every time you ask Microsoft Copilot a question. Always current, always accurate.
Historical Depth
Access your full YouTube history — months or years of engagement data, follower growth, and content performance. No artificial date range restrictions.
Frequently Asked Questions
- Deploy the Supermetrics agent from the Microsoft 365 Copilot agent store. Once added, authorize YouTube as a data source. You can then query your YouTube data in natural language directly inside Microsoft Teams chat — no exports, no dashboards, no context switching.
- Yes. Supermetrics uses OAuth-based authentication with your YouTube credentials encrypted at rest and in transit. Data is processed within the Microsoft 365 trust boundary and only fetched as needed to serve your queries. Supermetrics is SOC 2 Type II certified and GDPR compliant.
- Absolutely. Supermetrics connects 170+ data sources to Microsoft Copilot through a single agent. You can ask Copilot to compare YouTube performance against data from other platforms in the same Teams conversation — cross-referencing ad spend with revenue, web analytics, or CRM data.
- You can access all standard YouTube reporting metrics through Supermetrics, including Views, Watch time (minutes), Subscribers gained, Subscribers lost, Likes, and more. Both metrics and dimensions are available, so you can slice data by campaign, date, audience, and other dimensions.
- No. Setup takes under two minutes with zero coding. The Supermetrics agent handles all API connections, authentication, and data formatting behind the scenes. Just deploy the agent in Teams, authorize your data source, and start asking questions in plain English.
- Yes. YouTube Shorts performance data is included in the connector alongside regular video and live stream data. You can ask Copilot to filter by content type.
- Yes, if your channel is monetized. Estimated revenue, playback-based CPM, and ad revenue data are available through the connector.
Also Connect to Microsoft Copilot
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