Supermetrics for Claude

Connect Matomo to Claude — AI-Powered Analytics

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Matomo
via Supermetrics
Claude logo
Claude

Own your analytics data and still get AI-powered insights. Pull your self-hosted Matomo data into Claude for conversational analysis — full data ownership, zero sampling, GDPR-compliant from the ground up.

✓ No setup required ✓ Free trial on first use ✓ No credit card needed

Why Connect Matomo to Claude?

Ask Claude questions about your Matomo data and get instant answers.

Analyze Matomo performance

Ask Claude to break down your Matomo data by any dimension — find what works, what doesn't, and where to optimize.

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Claude analyzes your self-hosted analytics data with zero sampling, breaking down traffic by page, source, device, and geography. It identifies high-bounce pages, top content paths, and conversion bottlenecks while your data stays entirely under your control.

Spot trends and anomalies

Have Claude monitor your Matomo metrics over time to catch performance shifts before they impact your results.

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Claude tracks visit volume, bounce rate, and page load time trends over time, flagging when specific pages experience traffic drops or when site performance degrades in certain regions.

Cross-platform comparison

Compare Matomo performance against other platforms in the same conversation to optimize your marketing mix.

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Compare your Matomo web analytics against Google Search Console, ad platform data, or Piwik PRO in a single conversation to build a complete picture of how marketing channels drive on-site behavior.

Skip the dashboard

Get answers about your Matomo data in plain English instead of clicking through reports and exporting CSVs.

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Instead of navigating Matomo's dashboard and building custom segments, ask Claude about any web analytics metric and get instant, unsampled answers with full data fidelity.

How to Connect Matomo to Claude

Three steps. Under two minutes. Zero code.

Three-step connection flow: connect, authorize, and start querying
  1. 1

    Open Supermetrics in Claude

    Visit the Supermetrics connector page in the Claude directory and click Connect. A free trial starts automatically — no account or credit card needed.

  2. 2

    Authorize Matomo

    Authorize Matomo when prompted — just a quick sign-in, then you're ready to go.

  3. 3

    Start Asking Questions

    Ask Claude anything about your Matomo data in plain English. No queries, no exports, no waiting. Powered by the Supermetrics MCP server.

Example Claude Prompts for Matomo

Copy these prompts or use them as inspiration. Claude understands natural language — just ask what you want to know.

Show me Visits and Unique visitors by Page URL for the last 30 days

Get a performance overview of your Matomo account.

What Claude returns
Claude returns a table with visits, unique visitors, and bounce rate for each page so you can identify your highest-traffic and most-engaging content.

Which Page URL have the highest Bounce rate? Rank the top 10

Identify your best-performing Matomo Page URL.

What Claude returns
Claude ranks pages by bounce rate and includes visit volume, helping you prioritize which high-bounce pages are worth optimizing based on traffic significance.

Compare Visits and Pageviews month over month. Is performance improving?

Track your Matomo performance trends over time.

What Claude returns
Claude shows monthly trends for visits and pageviews with percentage changes, revealing whether overall site engagement is growing or declining.

Break down Actions per visit by Web-browser language. Where are the biggest gaps?

Find optimization opportunities in your Matomo data.

What Claude returns
Claude lists engagement depth by visitor language to show which locales have the most engaged users and where content localization might improve results.

What are my total Pageviews and Visits this quarter compared to last quarter?

Quarter-over-quarter performance comparison for Matomo.

What Claude returns
Claude compares quarterly totals side-by-side with percentage changes in traffic volume and page engagement to show overall site health trends.

What Matomo Data Can You Analyze in Claude?

Supermetrics gives Claude access to your full Matomo reporting data — metrics and dimensions you already know from the Matomo interface.

Key Metrics

  • Visits
  • Unique visitors
  • Pageviews
  • Bounce rate
  • Actions per visit
  • Avg. visit duration (sec)
  • Conversions
  • Revenue
  • Avg. page load time (sec)
  • Exit rate

Key Dimensions

  • Page URL
  • Page title
  • Country
  • City
  • Device type
  • Web-browser language
  • Website name
  • Region

View all Matomo fields, metrics, and dimensions →

Why Supermetrics for Claude?

The only native Claude connector with 170+ data sources, campaign management, and enterprise-grade security.

Native Claude Connector

One-click setup directly in Claude. No MCP configuration, no terminal commands, no technical skills required.

170+ Data Sources

Connect Matomo alongside 170+ other platforms through a single integration. Cross-channel analysis in one conversation.

Campaign Management

The only Claude connector with write access. Create, pause, and modify campaigns directly from Claude across Facebook Ads, Google Ads, Microsoft Ads, TikTok Ads, and LinkedIn Ads. Analyze and act in the same conversation.

Enterprise Security

SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.

Real-Time Data

No stale exports. Supermetrics pulls fresh data from Matomo every time you ask Claude a question.

No Data Limits

Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions.

Frequently Asked Questions

How do I connect Matomo to Claude?

Visit the Supermetrics connector page in the Claude directory (claude.ai/directory/connectors/supermetrics), click Connect, then authorize Matomo as a data source. You can start querying your Matomo data in natural language immediately — no code, no exports, no spreadsheets.

Is my Matomo data secure when using Claude?

Yes. Supermetrics uses OAuth-based authentication with your Matomo credentials encrypted at rest and in transit. Data is only processed as needed to serve your queries. Supermetrics is SOC 2 Type II certified and GDPR compliant.

Can I combine Matomo data with other data sources in Claude?

Absolutely. Supermetrics connects 150+ data sources to Claude through a single integration. You can ask Claude to compare Matomo performance against data from other platforms in the same conversation — for example, cross-referencing ad spend with revenue or web analytics.

What Matomo metrics can I analyze in Claude?

You can access all standard Matomo reporting metrics through Supermetrics, including Visits, Unique visitors, Pageviews, Bounce rate, Actions per visit, and more. Both metrics and dimensions are available, so you can slice data by campaign, date, audience, and other dimensions.

Do I need technical skills to connect Matomo to Claude?

No. The setup takes under two minutes with zero coding. The Supermetrics MCP server handles all the API connections, authentication, and data formatting behind the scenes. Just connect, authorize, and start asking questions in plain English.

What Matomo data can I analyze in Claude?

Supermetrics pulls all standard Matomo reporting metrics and dimensions through the API. This includes Visits, Unique visitors, Pageviews, Bounce rate, Actions per visit, and more. You can break down data by Page URL, Page title, Country, and other dimensions available in Matomo.

How often is Matomo data refreshed in Claude?

Supermetrics queries your Matomo data in real-time when you ask Claude a question. There is no sync delay — you always get the latest data available through the Matomo API.

Ready to Connect Matomo to Claude?

Join thousands of marketers and analysts who use Supermetrics to connect their data to Claude. Set up in under two minutes.