Supermetrics for Power BI
Connect Kwai Ads to Power BI — Short Video Campaign Dashboards
Analyze Kwai Ads campaigns in Power BI with video play rate analysis, conversion tracking, and creative performance comparison for Latin American and Asian markets. DAX measures calculate cost per conversion, 3-second view rates, and through-play efficiency scores.
Why Connect Kwai Ads to Power BI?
Build live Kwai Ads dashboards in Power BI that update automatically and share with your team.
- Track video play rates, through-play rates, and conversion events in Power BI. DAX measures calculate cost per through-play and engagement efficiency across Kwai's short-video inventory.
- Compare video creative variants by play rate, completion rate, and conversion rate. Matrix tables with conditional formatting identify winning creatives for scaling in LatAm and Asian markets.
- Combine Kwai Ads with TikTok Ads data in Power BI. Compare CPA, completion rates, and audience reach across short-video platforms to optimize your video advertising mix.
How to Connect Kwai Ads to Power BI
Three steps. Under two minutes. Zero code.
- 1
Open Power BI Desktop and Get Data
Launch Power BI Desktop, click "Get Data," and search for the Supermetrics connector to install it.
- 2
Authorize your data source
Sign in with your Supermetrics account and authorize your data source. Your credentials are encrypted and securely stored.
- 3
Build Your Dashboard
Select your metrics and dimensions, load the data into your model, and start building visuals, DAX measures, and interactive reports.
Dashboard Templates for Kwai Ads in Power BI
Pre-built dashboards to get you started. Customize layouts, filters, and visualizations to match your reporting needs.
Kwai Video Campaign Performance
Video completion funnel with play rate and through-play metrics. Creative-level comparison matrix with CPA and conversion rate analysis.
Kwai vs. Short Video Platform Report
Cross-platform comparison showing Kwai alongside TikTok by CPA, video metrics, and conversion rates. Regional performance analysis for LatAm markets.
Reporting Scenarios for Kwai Ads in Power BI
Common reporting use cases that teams build with Kwai Ads data in Power BI.
Funnel chart
Video Play Rate Funnel
Funnel chart showing drop-off from impression to 3-second view to through-play to conversion, revealing where your creative loses audience attention.
Scatter chart
Creative CPA vs. Completion Rate
Scatter chart plotting CPA against video completion rate per creative, identifying ads that engage audiences and drive efficient conversions.
What Kwai Ads Data Can You Pull into Power BI?
Supermetrics gives Power BI access to your full Kwai Ads reporting data — metrics and dimensions you already know from the Kwai Ads interface.
Key Metrics
- Impressions
- Clicks
- CTR
- Cost
- CPM
- CPC
- CPA
- Conversions
- Conversion rate
- Video completions
- 3-second video play rate
- Through play rate
Key Dimensions
- Campaign name
- Ad set name
- Ad name
- Account name
- Account currency
- Country code
- Operating system
- App name
- Video ID
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Why Supermetrics for Power BI?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Built for Power BI
Purpose-built Power BI connector with setup in minutes. Your marketing team can build dashboards independently — no data engineering resources required.
170+ Data Sources
Connect Kwai Ads alongside 170+ other platforms through a single integration. All your marketing data in one place.
Template Gallery
Start with pre-built Power BI dashboard templates for Kwai Ads. Connect your account and have a polished, interactive report in minutes.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Always Current
Your Kwai Ads data refreshes automatically in Power BI. No manual exports, no stale numbers — open your report and the data is current.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.
Frequently Asked Questions
- Install the Supermetrics connector from the Power BI Desktop "Get Data" menu, sign in with your Supermetrics account, and authorize Kwai Ads. Your data appears as a Power Query table — from there you load it into your model, build relationships, and start creating visuals. No custom connector development needed.
- Yes. Publish your report to the Power BI Service and configure a scheduled refresh through your dataset settings. Supermetrics refreshes your Kwai Ads data on the schedule you set — hourly, daily, or whatever cadence fits your reporting rhythm. Your dashboards stay current without manual intervention.
- Absolutely. Power BI's data model is built for blending. Use Supermetrics to pull Kwai Ads alongside data from 170+ other marketing platforms — Google Ads, LinkedIn Ads, GA4, and more — then join them through shared dimensions like date, campaign name, or UTM parameters in Power Query or the data model.
- All standard Kwai Ads reporting fields are available, including Impressions, Clicks, CTR, Cost, CPM, and more. You get the same data as the Kwai Ads native reporting UI, loaded into Power BI where you can create DAX measures, build relationships, and apply row-level security.
- Basic Power BI Desktop knowledge is enough. Supermetrics handles the API connection, authentication, and data formatting. You pick your metrics, choose a date range, and load — the data arrives as clean tables ready for modeling. No API code, no ETL scripting.
- Pull 3-second video play rate and through-play rate metrics. Build a video completion funnel and DAX measures for cost per completed view. Compare across campaigns to find your most engaging creative.
- Yes. Pull both data sources and standardize metrics in Power Query. Build cross-platform comparison dashboards for CPA, video engagement, and conversion rates to allocate budget across platforms.
Also Connect to Power BI
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