Supermetrics for Claude

Connect AdRoll to Claude — AI-Powered Analytics

AdRoll

via Supermetrics

Claude

Analyze your AdRoll retargeting, prospecting, and brand awareness campaigns with Claude. Dig into click-through vs view-through conversions, audience segment ROI, and cross-channel attribution.

Connect AdRoll to Claude

✓ No setup required ✓ Free trial on first use ✓ No credit card needed

Why Connect AdRoll to Claude?

Ask Claude questions about your AdRoll data and get instant answers.

Analyze AdRoll performance

Ask Claude to break down your AdRoll data by any dimension — find what works, what doesn't, and where to optimize.

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Claude analyzes your retargeting, prospecting, and brand awareness campaigns by audience segment, ad type, and placement. It distinguishes click-through from view-through conversions so you can evaluate true incremental impact rather than just last-click attribution.

Spot trends and anomalies

Have Claude monitor your AdRoll metrics over time to catch performance shifts before they impact your results.

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Claude tracks conversion rates, CPA, and ROI trends over time, flagging when retargeting audiences show fatigue, when prospecting segments stop converting, or when cost per acquisition spikes.

Cross-platform comparison

Compare AdRoll performance against other platforms in the same conversation to optimize your marketing mix.

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Compare AdRoll retargeting performance against Facebook remarketing, Google display, or RTB House in a single conversation to determine which retargeting platform delivers the best incremental conversions for your budget.

Skip the dashboard

Get answers about your AdRoll data in plain English instead of clicking through reports and exporting CSVs.

Learn more

Instead of navigating AdRoll's dashboard, ask Claude about any campaign, audience, or creative metric and get instant answers with click-through and view-through conversion breakdowns.

How to Connect AdRoll to Claude

Three steps. Under two minutes. Zero code.

Three-step connection flow: connect, authorize, and start querying

1
Open Supermetrics in Claude

Visit the Supermetrics connector page in the Claude directory and click Connect. A free trial starts automatically — no account or credit card needed.
2
Authorize AdRoll

Authorize AdRoll when prompted — just a quick sign-in, then you're ready to go.
3
Start Asking Questions

Ask Claude anything about your AdRoll data in plain English. No queries, no exports, no waiting. Powered by the Supermetrics MCP server.

Example Claude Prompts for AdRoll

Copy these prompts or use them as inspiration. Claude understands natural language — just ask what you want to know.

Show me Impressions and Clicks by Advertiser for the last 30 days

Get a performance overview of your AdRoll account.

What Claude returns

Claude returns a table with impressions, clicks, CTR, and conversion metrics for each advertiser so you can see which accounts are driving the most retargeting engagement.

Which Advertiser have the highest CTR? Rank the top 10

Identify your best-performing AdRoll Advertiser.

What Claude returns

Claude ranks advertisers by click-through rate and includes click-through vs. view-through conversion splits to show which accounts have the most engaged audiences.

Compare Impressions and Cost month over month. Is performance improving?

Track your AdRoll performance trends over time.

What Claude returns

Claude shows monthly trends with CPM calculations, revealing whether your retargeting costs are stable or increasing as audience pools get saturated.

Break down CPC by Ad type. Where are the biggest gaps?

Find optimization opportunities in your AdRoll data.

What Claude returns

Claude lists CPC by ad format (display, native, social) to show which creative types deliver the cheapest clicks for your retargeting campaigns.

What are my total Cost and Impressions this quarter compared to last quarter?

Quarter-over-quarter performance comparison for AdRoll.

What Claude returns

Claude compares quarterly totals with percentage changes in spend and impression volume to show your retargeting investment trajectory.

What AdRoll Data Can You Analyze in Claude?

Supermetrics gives Claude access to your full AdRoll reporting data — metrics and dimensions you already know from the AdRoll interface.

Key Metrics

Impressions
Clicks
Cost
CTR
CPC
CPM
Conversions
Conversion rate
Click-through conversions
View-through conversions
Revenue
CPA
ROI

Key Dimensions

Advertiser
Campaign
Campaign type
Adgroup
Ad
Ad type
Device
Country
Placement
Audience

View all AdRoll fields, metrics, and dimensions →

Why Supermetrics for Claude?

The only native Claude connector with 170+ data sources, campaign management, and enterprise-grade security.

Native Claude Connector

One-click setup directly in Claude. No MCP configuration, no terminal commands, no technical skills required.

170+ Data Sources

Connect AdRoll alongside 170+ other platforms through a single integration. Cross-channel analysis in one conversation.

Campaign Management

The only Claude connector with write access. Create, pause, and modify campaigns directly from Claude across Facebook Ads, Google Ads, Microsoft Ads, TikTok Ads, and LinkedIn Ads. Analyze and act in the same conversation.

Enterprise Security

SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.

Real-Time Data

No stale exports. Supermetrics pulls fresh data from AdRoll every time you ask Claude a question.

No Data Limits

Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions.

Frequently Asked Questions

How do I connect AdRoll to Claude?

Visit the Supermetrics connector page in the Claude directory (claude.ai/directory/connectors/supermetrics), click Connect, then authorize AdRoll as a data source. You can start querying your AdRoll data in natural language immediately — no code, no exports, no spreadsheets.

Is my AdRoll data secure when using Claude?

Yes. Supermetrics uses OAuth-based authentication with your AdRoll credentials encrypted at rest and in transit. Data is only processed as needed to serve your queries. Supermetrics is SOC 2 Type II certified and GDPR compliant.

Can I combine AdRoll data with other data sources in Claude?

Absolutely. Supermetrics connects 150+ data sources to Claude through a single integration. You can ask Claude to compare AdRoll performance against data from other platforms in the same conversation — for example, cross-referencing ad spend with revenue or web analytics.

What AdRoll metrics can I analyze in Claude?

You can access all standard AdRoll reporting metrics through Supermetrics, including Impressions, Clicks, Cost, CTR, CPC, and more. Both metrics and dimensions are available, so you can slice data by campaign, date, audience, and other dimensions.

Do I need technical skills to connect AdRoll to Claude?

No. The setup takes under two minutes with zero coding. The Supermetrics MCP server handles all the API connections, authentication, and data formatting behind the scenes. Just connect, authorize, and start asking questions in plain English.

What AdRoll data can I analyze in Claude?

Supermetrics pulls all standard AdRoll reporting metrics and dimensions through the API. This includes Impressions, Clicks, Cost, CTR, CPC, and more. You can break down data by Advertiser, Campaign, Campaign type, and other dimensions available in AdRoll.

How often is AdRoll data refreshed in Claude?

Supermetrics queries your AdRoll data in real-time when you ask Claude a question. There is no sync delay — you always get the latest data available through the AdRoll API.