
Experience an Exclusive Morning at The Hotel Maria
Join us for a prestigious gathering of Finland’s top marketing & data professionals. This invitation-only event is designed to foster collaboration, spark meaningful conversations, and elevate the industry as a whole. Connect with the brightest minds, exchange insights, and be part of shaping the future of marketing in Finland.
8:00 - 11:00
Tuesday, 13th May 2025
The Hotel Maria, Ballroom
Agenda
8:00-8:30
Arrival & Exclusive Networking Breakfast
Immerse yourself in the refined elegance of Helsinki’s finest hotel, connect with industry leaders, and indulge in a world-class breakfast. This is more than just networking—it’s an opportunity to engage, exchange ideas, and start your day in the most exclusive setting.
08:30 - 8:40
Opening Remarks & Welcome
Anssi Rusi
CEO, Supermetrics
8:40 - 8:45
Introduction RoundTable Discussions
Outi will provide a brief introduction to the roundtable concept, outlining the key discussion topics available. You'll have the opportunity to choose the conversation that best aligns with your interests and priorities.
Outi Karppanen
Lead Marketing Industry Strategist, Supermetrics
8:45 - 9:45
Curated Roundtable Discussions
Engage in thought-provoking discussions led by Supermetrics experts, each hosting a table dedicated to a key industry topic. Select the conversation most relevant to you, gain exclusive insights, and exchange ideas with like-minded professionals. To ensure you don’t miss a thing, our hosts will wrap up with a concise summary of the most valuable takeaways from each discussion.
9:45 - 10:00
Roadmap Reveal
Get an exclusive first look at what’s next for Supermetrics with a sneak peek into our product roadmap. Gain insider insights into upcoming developments and hear directly from our expert about what’s in the works at Supermetrics.
Aleksander Cardwell
Director of Product Marketing, Supermetrics
10:00 - 10:20
CEO Q&A
Have a burning question for our CEO? Now’s your chance to ask! Join an exclusive Q&A session with our CEO, Anssi, and gain direct insights as he answers your most pressing questions in an intimate setting.
Anssi Rusi
CEO, Supermetrics
10:20 - 11:00
Private Consultations & Networking
Deepen your connections and insights with dedicated one-on-one time with Supermetrics experts or continue networking with industry peers in an intimate setting. Savor exquisite treats from The Hotel Maria’s kitchen as you engage in meaningful conversations. Before you leave, take your discussions to the next level by scheduling a follow-up meeting with fellow attendees or our experts.
Meet our speakers

Anssi Rusi
CEO, Supermetrics
Before joining Supermetrics, Anssi was the COO of Smartly.io, a global marketing and advertising tech company. He has a proven track record of driving profitability and revenue growth.

Outi Karppanen
Lead Marketing Industry Strategist, Supermetrics
Outi is the Lead Marketing Industry Strategist at Supermetrics, where she leverages data to empower marketing teams to make smarter decisions. She has over 10+ years of experience from media agencies with a deep understanding of the global marketing landscape. Outi's worked with a variety of clients ranging from FMCG, retail to ecommerce, helping them maximize the power of their brands in driving successful business outcomes.

Aleksander Cardwell
Director of Product Marketing, Supermetrics
Aleks is leading a team of product marketers who are responsible for driving the global go-to-market strategy, messaging, and promotion of the Supermetrics suite of marketing data solutions.
Event Details
- 08:00 - 11:00
- Tuesday, 13th May 2025
- The Hotel Maria, Ballroom
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