Supermetrics for Google Sheets
Connect X (Twitter) Organic to Google Sheets — Organic Social Reporting
Pull X (Twitter) organic post data into Google Sheets. Track impressions, engagements, follower growth, and video performance in auto-refreshing spreadsheets — no more screenshotting analytics.
Why Connect X (Twitter) Organic to Google Sheets?
Get your X Organic data flowing into Google Sheets with automatic refreshes and zero manual work.
Track organic X performance over time
Pull post-level engagement data into Google Sheets and build historical performance logs with append mode. No more manual screenshotting from X Analytics.
Compare X organic with other social channels
Pull X organic data alongside LinkedIn Pages, Facebook Insights, and Instagram metrics. Compare engagement rates across social platforms in one workbook.
Automate social media reporting
Schedule weekly refreshes and email delivery. Send X organic performance reports to your social team or clients without manual work.
How to Connect X (Twitter) Organic to Google Sheets
Three steps. Under two minutes. Zero code.
- 1
Install the Supermetrics add-on
Get Supermetrics from the Google Workspace Marketplace and open it in any Google Sheet.
- 2
Select your data source
Open the Supermetrics sidebar, choose your data source, and authorize your account with a quick sign-in.
- 3
Build your query and get data
Pick your metrics, dimensions, date range, and filters. Click "Get data" — results appear directly in your cells.
Report Templates for X (Twitter) Organic in Google Sheets
Pre-built spreadsheet reports you can use as starting points. Customize with your own metrics, filters, and formatting.
X (Twitter) Organic Performance Report
Track impressions, engagements, engagement rate, and follower growth over time. Includes top-performing post analysis.
X (Twitter) Content Analysis Report
Analyze post performance by content type. Compare text posts, images, videos, and threads to identify what resonates with your audience.
What X (Twitter) Organic Data Can You Pull into Google Sheets?
Supermetrics gives Google Sheets access to your full X Organic reporting data — metrics and dimensions you already know from the X Organic interface.
Key Metrics
- Impressions
- Engagements
- Engagement rate
- Likes
- Retweets
- Replies
- Link clicks
- Followers
- Follows
- Unfollows
- Total video views
- Video completion rate
Key Dimensions
- Tweet text
- Tweet type
- Tweet URL
- Account name
- User screen name
- Created date
- Source
- Tweet language
Resources & Guides
Why Supermetrics for Google Sheets?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Reliability & Depth
The most trusted marketing data connector for Sheets — used by 200,000+ companies. Supermetrics covers more metrics and dimensions per source than any alternative, with the scheduling reliability enterprises depend on.
170+ Data Sources, One Workbook
Connect X (Twitter) Organic alongside 170+ other platforms in the same Sheets workbook. Blend data across sources with built-in joins, currency conversion, and campaign name normalization — no manual copy-paste, no formula errors.
Flexible Query Builder
The Supermetrics sidebar lets you build custom X (Twitter) Organic queries without any coding. Pick metrics, dimensions, filters, and date ranges — get exactly the data you need.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Scheduled Refreshes
Set up automatic data refreshes — hourly, daily, or weekly. Your X (Twitter) Organic reports stay current without anyone clicking a button. Add email delivery to distribute reports automatically.
Historical Depth
Access your full X (Twitter) Organic history — months or years of engagement data, follower growth, and content performance. No artificial date range restrictions.
Frequently Asked Questions
How do I connect X (Twitter) Organic to Google Sheets?
Install the Supermetrics add-on from Google Workspace Marketplace, open it in any Google Sheet, select X (Twitter) Organic as your data source, choose your metrics and dimensions, and click "Get data." Your data appears directly in the spreadsheet — no exports or CSV files needed.
Is my X (Twitter) Organic data secure in Google Sheets?
Yes. Supermetrics uses OAuth authentication for X (Twitter) Organic — your credentials are never stored in the spreadsheet. Data transfers are encrypted, and Supermetrics is SOC 2 Type II certified and GDPR compliant. Only users with access to the Google Sheet can see the data.
Can I combine X (Twitter) Organic data with other data sources in the same spreadsheet?
Absolutely. Supermetrics connects 170+ data sources to Google Sheets. You can pull X (Twitter) Organic data into one tab and Google Ads data into another, then use standard Sheets formulas to blend and compare across sources.
What X (Twitter) Organic metrics can I pull into Google Sheets?
You can access all standard X (Twitter) Organic reporting metrics through Supermetrics, including Impressions, Engagements, Engagement rate, Likes, Retweets, and more. Both metrics and dimensions are available for flexible report building.
Can I schedule automatic data refreshes for X (Twitter) Organic in Google Sheets?
Yes. Supermetrics lets you schedule automatic refreshes — hourly, daily, weekly, or monthly. Your X (Twitter) Organic data stays current without any manual work. You can also set up email delivery to automatically send refreshed reports to stakeholders.
Can I pull individual tweet data into Google Sheets?
Yes. Use "Tweet text" and "Tweet URL" as dimensions to get post-level performance data. See impressions, engagements, likes, and retweets for each individual tweet.
Does the connector track follower growth over time?
Yes. Pull follower count, follows, and unfollows as metrics. Use append mode with a daily schedule to build a historical log of follower growth in your spreadsheet.
Also Connect to Google Sheets
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