Supermetrics for Google Sheets
Connect TikTok Organic to Google Sheets — Organic Video Reporting
Pull TikTok organic analytics into Google Sheets. Track video views, likes, comments, shares, and follower growth in auto-refreshing spreadsheets — no more screenshotting TikTok analytics.
Why Connect TikTok Organic to Google Sheets?
Get your TikTok Organic data flowing into Google Sheets with automatic refreshes and zero manual work.
Track TikTok organic performance
Pull video-level views, likes, and engagement data into Google Sheets. Build organic social reports that refresh automatically.
Compare TikTok with other short-video platforms
Pull TikTok organic data alongside Instagram Reels and YouTube Shorts metrics. Compare engagement rates across short-video platforms.
Analyze video content performance
Pull individual video data including captions and engagement metrics. Identify which content themes and formats drive the most views and followers.
How to Connect TikTok Organic to Google Sheets
Three steps. Under two minutes. Zero code.
- 1
Install the Supermetrics add-on
Get Supermetrics from the Google Workspace Marketplace and open it in any Google Sheet.
- 2
Select your data source
Open the Supermetrics sidebar, choose your data source, and authorize your account with a quick sign-in.
- 3
Build your query and get data
Pick your metrics, dimensions, date range, and filters. Click "Get data" — results appear directly in your cells.
Report Templates for TikTok Organic in Google Sheets
Pre-built spreadsheet reports you can use as starting points. Customize with your own metrics, filters, and formatting.
TikTok Organic Performance Report
Track video views, likes, comments, shares, and follower growth over time. Includes top-performing video analysis and engagement trends.
TikTok Content Analysis Report
Analyze video performance by content theme. Track average view time, completion rate, and shares to identify what resonates with your audience.
What TikTok Organic Data Can You Pull into Google Sheets?
Supermetrics gives Google Sheets access to your full TikTok Organic reporting data — metrics and dimensions you already know from the TikTok Organic interface.
Key Metrics
- Video views
- Likes
- Comments
- Shares
- Reach
- Favorites
- Profile views
- New followers
- Total engagement
- Video completion rate
- Average view time
- Total time watched
Key Dimensions
- Video caption
- Video ID
- Username
- Display name
- Create date
- Share URL
- Country
- Gender
- Thumbnail URL
Resources & Guides
Why Supermetrics for Google Sheets?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Reliability & Depth
The most trusted marketing data connector for Sheets — used by 200,000+ companies. Supermetrics covers more metrics and dimensions per source than any alternative, with the scheduling reliability enterprises depend on.
170+ Data Sources, One Workbook
Connect TikTok Organic alongside 170+ other platforms in the same Sheets workbook. Blend data across sources with built-in joins, currency conversion, and campaign name normalization — no manual copy-paste, no formula errors.
Flexible Query Builder
The Supermetrics sidebar lets you build custom TikTok Organic queries without any coding. Pick metrics, dimensions, filters, and date ranges — get exactly the data you need.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Scheduled Refreshes
Set up automatic data refreshes — hourly, daily, or weekly. Your TikTok Organic reports stay current without anyone clicking a button. Add email delivery to distribute reports automatically.
Historical Depth
Access your full TikTok Organic history — months or years of engagement data, follower growth, and content performance. No artificial date range restrictions.
Frequently Asked Questions
How do I connect TikTok Organic to Google Sheets?
Install the Supermetrics add-on from Google Workspace Marketplace, open it in any Google Sheet, select TikTok Organic as your data source, choose your metrics and dimensions, and click "Get data." Your data appears directly in the spreadsheet — no exports or CSV files needed.
Is my TikTok Organic data secure in Google Sheets?
Yes. Supermetrics uses OAuth authentication for TikTok Organic — your credentials are never stored in the spreadsheet. Data transfers are encrypted, and Supermetrics is SOC 2 Type II certified and GDPR compliant. Only users with access to the Google Sheet can see the data.
Can I combine TikTok Organic data with other data sources in the same spreadsheet?
Absolutely. Supermetrics connects 170+ data sources to Google Sheets. You can pull TikTok Organic data into one tab and Google Ads data into another, then use standard Sheets formulas to blend and compare across sources.
What TikTok Organic metrics can I pull into Google Sheets?
You can access all standard TikTok Organic reporting metrics through Supermetrics, including Video views, Likes, Comments, Shares, Reach, and more. Both metrics and dimensions are available for flexible report building.
Can I schedule automatic data refreshes for TikTok Organic in Google Sheets?
Yes. Supermetrics lets you schedule automatic refreshes — hourly, daily, weekly, or monthly. Your TikTok Organic data stays current without any manual work. You can also set up email delivery to automatically send refreshed reports to stakeholders.
Can I track individual TikTok video performance in Google Sheets?
Yes. Use "Video caption" and "Share URL" as dimensions to get video-level performance data. See views, likes, comments, and shares for each individual TikTok video.
Does the connector include follower growth data?
Yes. New followers and profile views are available as metrics. Track follower growth over time using append mode to build a historical log in your spreadsheet.
Also Connect to Google Sheets
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