Supermetrics for Google Data Studio
Connect LinkedIn Company Pages to Google Data Studio — B2B Social Dashboards
Connect LinkedIn Company Pages to Google Data Studio for live B2B social media dashboards. Track follower growth, post engagement, and audience demographics in interactive reports. Share LinkedIn organic performance alongside paid campaign results.
Why Connect LinkedIn Company Pages to Google Data Studio?
Build live LinkedIn Pages dashboards in Google Data Studio that update automatically and share with your team.
B2B follower growth and audience insights
Track follower growth, audience demographics by industry, seniority, and company size. Understand whether your LinkedIn audience matches your ideal customer profile.
Post engagement and content performance
Compare post impressions, engagement rates, and click-throughs across content types. See which LinkedIn updates drive the most professional engagement.
Compare organic LinkedIn with paid and other social
Place LinkedIn Page metrics alongside LinkedIn Ads and other social channels in a single dashboard. See how organic and paid efforts work together on LinkedIn.
How to Connect LinkedIn Company Pages to Google Data Studio
Three steps. Under two minutes. Zero code.
- 1
Create a Data Source
Open Google Data Studio, click "Create" → "Data source", then search for "Supermetrics" in the connector gallery. Select the LinkedIn Company Pages connector to begin setup.
- 2
Authorize LinkedIn Company Pages
Sign in to your LinkedIn Company Pages account when prompted and select the accounts or profiles you want to report on. Your credentials are encrypted and never shared with Google Data Studio.
- 3
Build Your Dashboard
Drag LinkedIn Pages metrics and dimensions into charts, tables, and scorecards. Or start from a pre-built Supermetrics template to get a polished dashboard in minutes.
Dashboard Templates for LinkedIn Company Pages in Google Data Studio
Pre-built dashboards to get you started. Customize layouts, filters, and visualizations to match your reporting needs.
LinkedIn Page Engagement Dashboard
Track post impressions, engagement rates, and follower growth with top post tables. Includes audience demographics by industry, seniority, and company size.
B2B Audience Composition Report
Visualize LinkedIn follower demographics by industry, seniority, company size, and function. Track how audience composition changes over time.
Reporting Scenarios for LinkedIn Company Pages in Google Data Studio
Common reporting use cases that teams build with LinkedIn Pages data in Google Data Studio.
Update Content Analysis
Compare LinkedIn post types (articles, images, videos, documents) by engagement rate and impressions. Identify which content formats resonate with your B2B audience.
Organic vs. Paid LinkedIn Performance
Compare organic page metrics with LinkedIn Ads performance in a single dashboard. Track how organic engagement and paid campaigns work together to build your professional brand.
What LinkedIn Company Pages Data Can You Pull into Google Data Studio?
Supermetrics gives Google Data Studio access to your full LinkedIn Pages reporting data — metrics and dimensions you already know from the LinkedIn Pages interface.
Key Metrics
- Page impressions
- Page clicks
- Page likes
- Page comments
- Page shares
- Page engagement rate
- Follower count
- Followers gained (organic)
- Followers gained (paid)
- Page views
- Unique page views
- Video views
Key Dimensions
- Update title
- Update share comment
- Update visibility
- Follower country
- Follower industry
- Follower seniority
- Follower company size
- Follower function
- Profile
Resources & Guides
23 Data Studio dashboard examples
Social media report templates
Browse all Google Data Studio templates
Nestlé: saved 80% reporting time
Why Supermetrics for Google Data Studio?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Built for Google Data Studio
Purpose-built Google Data Studio connector with setup in minutes. Your marketing team can build dashboards independently — no data engineering resources required.
170+ Data Sources
Connect LinkedIn Company Pages alongside 170+ other platforms through a single integration. All your marketing data in one place.
Data Blending
Combine LinkedIn Company Pages with other data sources in Google Data Studio. Blend on shared keys like date, campaign name, or UTM parameters for cross-channel visibility.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Always Current
Your LinkedIn Company Pages data refreshes automatically in Google Data Studio. No manual exports, no stale numbers — open your report and the data is current.
Historical Depth
Access your full LinkedIn Company Pages history — months or years of engagement data, follower growth, and content performance. No artificial date range restrictions.
Frequently Asked Questions
How do I connect LinkedIn Company Pages to Google Data Studio with Supermetrics?
Open Google Data Studio and create a new data source. Search for "Supermetrics" in the partner connectors list, select it, and choose LinkedIn Company Pages as your data source. Authorize your LinkedIn Company Pages account, pick the accounts or profiles you want to report on, and click Connect. Your LinkedIn Company Pages fields appear as dimensions and metrics you can drag straight into charts and tables.
Is my LinkedIn Company Pages data secure when using Supermetrics in Google Data Studio?
Supermetrics encrypts all LinkedIn Company Pages credentials at rest and in transit, and only fetches the specific fields your dashboard needs. The platform is SOC 2 Type II certified and fully GDPR compliant. Data flows directly from LinkedIn Company Pages through Supermetrics into your Google Data Studio dashboard — it is never stored on intermediate servers beyond the caching layer needed for dashboard performance.
Can I combine LinkedIn Company Pages with other data sources in a single Google Data Studio dashboard?
Yes. Supermetrics connects 170+ data sources to Google Data Studio, so you can blend LinkedIn Company Pages data with Google Analytics 4, ad platforms, CRMs, and e-commerce tools in one dashboard. Use Google Data Studio's built-in data blending to join tables on shared keys like date, campaign name, or UTM parameters.
What LinkedIn Company Pages metrics and dimensions are available in Google Data Studio?
All standard LinkedIn Company Pages reporting fields are available, including Page impressions, Page clicks, Page likes, Page comments, Page shares, and more. Supermetrics maps every field to a Google Data Studio dimension or metric so you can use them in charts, filters, calculated fields, and date range controls without any manual configuration.
Can I share Google Data Studio dashboards that use LinkedIn Company Pages data?
Absolutely. Share your dashboard with teammates, clients, or stakeholders using Google Data Studio's standard sharing controls — view-only links, email delivery, embedded iframes, or scheduled PDF snapshots. Data refreshes automatically, so recipients always see the latest LinkedIn Company Pages numbers without any manual steps.
Can I see follower demographics from LinkedIn Pages in Google Data Studio?
Yes. Follower industry, seniority, company size, function, and country are available as dimensions. Build audience composition charts to verify your LinkedIn following matches your target B2B buyer profile.
Can I track organic vs. paid follower growth separately?
Absolutely. Organic and paid follower gains are available as separate metrics. Chart how LinkedIn Ads contribute to follower growth versus organic content and engagement.
Also Connect to Google Data Studio
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