Supermetrics for Microsoft Copilot
Connect Apple Search Ads to Microsoft Copilot — App Store Ad Analytics in Teams
Track your Apple Search Ads performance inside Microsoft Teams. Ask Copilot about app install costs, keyword tap-through rates, and campaign efficiency — share app marketing insights with your team in Microsoft 365.
Why Connect Apple Search Ads to Microsoft Copilot?
Analyze your Apple Search Ads data in Microsoft Copilot with natural language — just ask what you want to know.
- Apple Search Ads drives app installs through App Store search. Ask Copilot about CPA by keyword, tap-through rates, and new vs returning customer acquisition — all in Teams without opening Apple's ad platform.
- Copilot analyzes your Apple Search Ads keyword data to find high-converting, low-CPA keywords and flag expensive terms that do not convert. Share keyword optimization recommendations with your app marketing team in Teams.
- Supermetrics connects Apple Search Ads alongside other app install platforms. Ask Copilot to compare CPI across channels to optimize your app marketing budget.
How to Connect Apple Search Ads to Microsoft Copilot
Three steps. Under two minutes. Zero code.
- 1
Deploy Supermetrics agent in Teams
Open Microsoft Copilot in Teams, search for the Supermetrics agent in the agent store, and add it to your workspace.
- 2
Authorize your data source
Authorize your account when prompted — a quick sign-in to connect your data source.
- 3
Ask questions in Teams chat
Start a conversation with the Supermetrics agent in Teams and ask anything about your marketing data in plain English.
Example Microsoft Copilot Prompts for Apple Search Ads
Copy these prompts or use them as inspiration. Microsoft Copilot understands natural language — just ask what you want to know.
What Apple Search Ads Data Can You Analyze in Microsoft Copilot?
Supermetrics gives Microsoft Copilot access to your full Apple Search Ads reporting data — metrics and dimensions you already know from the Apple Search Ads interface.
Key Metrics
- Impressions
- Taps
- Installs
- Spend
- CPA (cost per acquisition)
- CPT (cost per tap)
- TTR (tap-through rate)
- Conversion rate
- New downloads
- Redownloads
- LAT on installs
- LAT off installs
- Budget
- Daily cap
- Average CPA
Key Dimensions
- Campaign name
- Ad group name
- Keyword
- Search term
- Match type
- Country/Region
- Device class
- Age range
- Gender
- Customer type (new/returning/all)
- Ad placement
- Campaign type
Resources & Guides
How to make marketing data AI-ready
PPC reporting: extract insights from paid campaigns
Why Supermetrics for Microsoft Copilot?
The only native Microsoft Copilot connector with 170+ data sources, campaign management, and enterprise-grade security.
Native Microsoft Copilot Connector
One-click setup directly in Microsoft Copilot. No plugins to install, no terminal commands, no technical skills required. The first marketing data platform with native AI integrations.
170+ Data Sources
Connect Apple Search Ads alongside 170+ other platforms through a single integration. Cross-channel analysis in one conversation.
Cross-Channel Analysis
Query Apple Search Ads alongside every other marketing platform in a single conversation. No data exports, no tab switching.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Real-Time Data
No stale exports. Supermetrics pulls fresh data from Apple Search Ads every time you ask Microsoft Copilot a question. Always current, always accurate.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.
Frequently Asked Questions
- Deploy the Supermetrics agent from the Microsoft 365 Copilot agent store. Once added, authorize Apple Search Ads as a data source. You can then query your Apple Search Ads data in natural language directly inside Microsoft Teams chat — no exports, no dashboards, no context switching.
- Yes. Supermetrics uses OAuth-based authentication with your Apple Search Ads credentials encrypted at rest and in transit. Data is processed within the Microsoft 365 trust boundary and only fetched as needed to serve your queries. Supermetrics is SOC 2 Type II certified and GDPR compliant.
- Absolutely. Supermetrics connects 170+ data sources to Microsoft Copilot through a single agent. You can ask Copilot to compare Apple Search Ads performance against data from other platforms in the same Teams conversation — cross-referencing ad spend with revenue, web analytics, or CRM data.
- You can access all standard Apple Search Ads reporting metrics through Supermetrics, including Impressions, Taps, Installs, Spend, CPA (cost per acquisition), and more. Both metrics and dimensions are available, so you can slice data by campaign, date, audience, and other dimensions.
- No. Setup takes under two minutes with zero coding. The Supermetrics agent handles all API connections, authentication, and data formatting behind the scenes. Just deploy the agent in Teams, authorize your data source, and start asking questions in plain English.
- Yes. Supermetrics pulls Apple Search Ads search term data so you can see which actual App Store queries trigger your ads and optimize keyword targeting.
- Yes. New downloads and redownloads are separate metrics, and you can break them down by customer type (new/returning/all) to understand acquisition effectiveness.
Also Connect to Microsoft Copilot
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