Supermetrics Blog

Learn (almost) everything you need to know about marketing reporting and analytics.
Supermetrics News
Today, we're very excited to announce Supermetrics' acquisition of Relay42, a leading, real-time Customer Data Platform (CDP). Read this article to learn how we're building a Marketing Intelligence platform with Relay24. ...

3-MINUTE READ | By Matt Simmonds

Before you back away, no, I'm not trying to turn you into a statistician or build neural networks overnight. Rather, in this article, I'll share how you could prioritize, question, iterate, and optimize your data more effectively—like a data scientist. ...

5-MINUTE READ | By Zach Bricker

This gap between data volume and effective usage points to the need for a better system. Marketing information management. It involves gathering, organizing, and analyzing information from various sources, like research reports, competitor insights, and customer reviews, to inform business decisions, enhance campaigns, and learn more about your audience. ...

10-MINUTE READ | By Jack Bitcon

1
234
...
29

Explore the blog

Stay in the loop with our newsletter

Be the first to hear about product updates and marketing data tips