Here is what you'll learn
- Audience exclusion : Stop wasting budget by automatically removing recently converted customers from your top-of-funnel campaigns.
- Real-time personalization : Learn how to trigger specific journeys based on product interest and behavioral signals, not just static demographics.
- Abandoned cart recovery : Use smart segmentation and dynamic messaging to re-engage potential buyers who have abandoned their purchase. Turn missed opportunities into conversions and boost your sales with minimal effort.
Hosted by
Zach Bricker
Lead Solutions Engineer
At Supermetrics' US operations, Zach serves as the Lead Solutions Engineer. With a genuine enthusiasm for data and its applications, Zach guides a dedicated team of solution engineers in the US region, which represents an impressive ARR of over $10M.
Evan Kaeding
Global Director of Solutions Engineering
Evan is an emerging thought leader in the marketing industry, specializing in media measurement and marketing analytics. Across 10+ years of experience in the industry, Evan has led marketing analytics projects for startups, SMBs and enterprise clients.