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From reporting to optimizing ROAS

Watch the second webinar in our three-part series on Supermetrics Data Activation, where we'll take a deep dive into how Data Activation becomes the missing link between your unified data and real-time marketing action.

Ready to go from insights to optimized ROAS?

Through live demos, we'll show you how to move beyond reporting and actually use your data to suppress known buyers, hyper-personalize for existing customers, and ensure your media budget is only spent where it truly moves the needle. Find insights your competitors don’t even know to look for. Make smarter marketing decisions that keep you ahead.

Here is what you'll learn

Exclude existing customers from paid media campaigns to eliminate wasted ad spend and improve efficiency.
Set up customer journey bidding groups and personalize ads for each segment.
Create dynamic campaign optimization that continuously improves your ROAS.

Hosted by

Byron Munson

VP of Sales, JAPAC

Byron leads Supermetrics commercial operations across our JAPAC markets. He has over 20+ years of Martech experience across Europe and JAPAC. He is passionate about supporting the Marketing industry and customers to solve their business challenges.

Jasmine Toh

Senior Solutions Engineer

Jasmine is a Senior Solutions Engineer in the APAC region. Based in Singapore, Jasmine brings over a decade of experience leading technical conversations and demonstrating product capabilities to support our customers' goals and ambitions.

Jan Willem van Walsum

Data Activation Lead, JAPAC

Jan Willem is our Data Activation Lead for the JAPAC region. He works at the intersection of enterprise priorities in Asia-Pacific and emerging global technologies. He works closely with organisations across the region as they navigate shared challenges such as improving operations, strengthening governance, elevating customer experience, and making better use of data. By engaging with senior leaders, Jan Willem focuses on identifying solutions that are practical, relevant, and suited to the realities of the APAC market.