From Hype to Hands-On: Bringing Agentic AI into Marketing

Ready to turn all the agentic AI buzz into something practical?

If you’ve been hearing about AI agents everywhere but aren’t sure how they actually fit into marketing, you’re not alone. The truth is, you don’t need to be a data scientist to start using agentic AI to make your team faster, smarter, and more effective.

This session will help you cut through the noise and understand what really matters when it comes to AI adoption in marketing.

Why Attend

This isn’t a technical deep dive, it’s a practical conversation for marketers who want to make AI work for them. You’ll leave with a clear understanding of how to start implementing agentic AI in your daily workflows and where to focus for the biggest impact.

Who Should Join

Marketers, marketing leaders, growth and data pros, and anyone exploring how to bring smarter automation and decision-making into their marketing org.


Here is what you'll learn

  • Agentic AI, demystified: What it is (and isn’t) in plain English How marketers are already using it: Real-world examples from campaign planning to reporting
  • Getting your team on board: How to drive adoption and build AI strategies your leadership will actually love
  • A look ahead: The next big shifts shaping how marketing teams will work in 2026 and beyond

Hosted by

Aleksander Cardwell

Director of Product Marketing

Aleksander Cardwell is Director of Product Marketing at Supermetrics. He leads the team driving global go-to-market strategy, messaging, and promotion for the Supermetrics Marketing Intelligence Platform. His focus is clear positioning, practical narratives, and helping teams turn data into decisions.

Alon Levin

Vice President Product Innovation, Supermetrics

Alon is the VP of Product Innovation at Supermetrics, leveraging advanced AI and other cutting-edge technologies to help marketing teams make better decisions. A successful serial entrepreneur and former leader at Meta, Alon has over 20 years of experience in MarTech. He combines deep technical knowledge with business strategy to help companies maximize their data and drive successful outcomes.

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