Here is what you'll learn
- How to transform data overload into strategic advantages.
- Thrive in a privacy-first world, leveraging first- and zero-party data.
- Master marketing measurement to prove ROI and secure budget.
- Harness AI to drive smarter insights and optimize performance.
Hosted by
Aleksander Cardwell
Director of Product Marketing
Aleksander Cardwell is Director of Product Marketing at Supermetrics. He leads the team driving global go-to-market strategy, messaging, and promotion for the Supermetrics Marketing Intelligence Platform. His focus is clear positioning, practical narratives, and helping teams turn data into decisions.
Lee Goldberg
Co-founder & President
Lee Goldberg is a Co-Founder and President of Digital Marketing of Happy Cog, a digital agency based in New York. He has been a noted digital marketing thought leader since 2001, having worked with firms ranging from local startups to Fortune 100 companies over his 20+ year career. Lee specializes in Organic Search Engine Optimization (SEO), Web Analytics Consulting, Conversion Rate Optimization, and Paid Media. He’s a Google Ads Qualified Partner and a Microsoft adExcellence Member, and is a published author and a frequent columnist in several industry publications.. Additionally, Lee serves on the advisory board at the Martin J. Whitman School of Management at Syracuse University.
Brian Todd
Principal BI Analyst
Brian Todd is the Principal BI Analyst for BBQGuys.com. As a technology partner, he focuses on planning and building Business Intelligence models for stakeholders across the enterprise. He has experience crafting custom data products and insights for Marketing, Operations, Sales, and IT/Engineering.
Zach Bricker
Lead Solutions Engineer
At Supermetrics' US operations, Zach serves as the Lead Solutions Engineer. With a genuine enthusiasm for data and its applications, Zach guides a dedicated team of solution engineers in the US region, which represents an impressive ARR of over $10M.
Courtney Krepline
Industry Team Manager
Courtney Krepline is an Industry Team Manager at InfoTrust, overseeing partnerships across the Direct-to-Consumer and Retail verticals. She brings 10 years of experience in marketing, analytics and customer experience to her role, working closely with large enterprise brands to design strategies for digital activation and measurement. Courtney is passionate about empowering organizations to use data to power their decision-making and stay ahead of the evolving industry with better analytics, data governance, and technology solutions.