Know what’s really working on social

Supermetrics pulls all your social media data into one dashboard, so you can track what’s performing, what’s not, and where to focus next.

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Trusted by 200,000+ companies in 120 countries

Why data-driven social teams choose Supermetrics



Get insights faster

Monitor performance across every social platform in minutes. Supermetrics pulls in your key metrics cost, impressions, clicks, and conversions so you can make smarter decisions, faster.


Your data, where you need it

Don’t let your social data live in silos. Send it to your favorite destination like a spreadsheet, BI tool, or data warehouse so you can explore, analyze, and blend it with the rest of your business data.


Save time on manual work

Once your reports are set up, let automation take over. Schedule data transfers and keep your social reports up to date without lifting a finger.

+15% of global online ad spend is reported through Supermetrics

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How it works

No more exporting CSVs. No more last minute panic before the meeting.



Here’s how social media managers use Supermetrics to grow with data



Prove the value of social media

Combine your social metrics with web analytics, CRM, or ad data to measure ROI and clearly show how your work drives business results.


Stay ahead of trends

Don’t let your social data live in silos. Send it to your favorite destination like a spreadsheet, BI tool, or data warehouse so you can explore, analyze, and blend it with the rest of your business data.


Save time on manual work

Once your reports are set up, let automation take over. Schedule data transfers and keep your social reports up to date—without lifting a finger.

“Supermetrics has brought the marketing team, data team, and analytics team closer together and it’s been the core backbone of how to get our data infrastructure in place.”

Nidhi Parikh
Nidhi Parikh
Marketing Effectiveness Manager - Europe, APAC & LATAM at Electrolux

“I'd say we save easily over 100 hours every month by using Supermetrics. The leadership team sees the value of the product as we can now get reports on their desk every Monday with more KPIs and quicker than before.”

Mickaël Zollet
Mickaël Zollet
Head of Marketing Operations at Le Figaro

“With the adoption of Supermetrics, the team now has the freedom to interact directly with the data, breaking away from the limitations of black box analytics. This empowers them to explore and manage their reports themselves.”

Pascal Coulier
Pascal Coulier
Ecommerce & Omnichannel Marketing at HP

“The marketing team has to figure out how much money to spend and justify the need to the budget holders. And digital marketing is expensive. So using a tool like Supermetrics allows them to see what the campaigns are doing and better justify the costs.”

Jen Whorton
Jen Whorton
Senior Manager, Database and Data Management at Feld Entertainment

“Running an advanced statistical model like MMM, it’s non-negotiable to have a reliable data infrastructure in place. With the model using Supermetrics and Google Cloud, we’ve improved ROAS by at least 15%.”

Lauri Nurmela
Lauri Nurmela
Marketing Analytics & Automation Lead at Swappie

“Supermetrics hit the sweet spot for ETAM — great product quality, ease of use, relevant pricing, and real partnership. It wasn't just about buying a tool — it was about co-building a strategy. We felt like Supermetrics believed in our ambition and valued us as a client.”

Sophie Buresi
Sophie Buresi
Global Data and CRM Factory Director at ETAM Group

Connect

Works with every channel you care about


Connect your favorite social and ad platforms in seconds — from Meta and LinkedIn to TikTok, X, and YouTube. Supermetrics also integrates with Google Sheets, Looker Studio, Excel, and major data warehouses so your reports always stay connected.

Connect your data together

Automate your next report — and every one after that.

See Supermetrics in action. Book a demo and start building smarter social reports.

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