Supermetrics for Google Data Studio
Connect Teads to Google Data Studio — Outstream Video Dashboards
Build live Teads dashboards in Google Data Studio for outstream video advertising analytics. Track viewability, video completions, and conversion attribution in interactive reports. Combine Teads with other video ad platforms for cross-channel analysis.
Why Connect Teads to Google Data Studio?
Build live Teads dashboards in Google Data Studio that update automatically and share with your team.
- Chart viewability rates, video completion rates, and post-view conversions in interactive dashboards. Measure the real brand impact of outstream video placements.
- Break down performance by website domain and device to identify which premium publisher placements deliver the highest viewability and conversion quality.
- Place Teads outstream video alongside DV360 and YouTube in a single dashboard to compare video completion rates, viewability, and cost per completed view.
How to Connect Teads to Google Data Studio
Three steps. Under two minutes. Zero code.
- 1
Create a Data Source
Open Google Data Studio, click "Create" → "Data source", then search for "Supermetrics" in the connector gallery. Select the Teads connector to begin setup.
- 2
Authorize Teads
Sign in to your Teads account when prompted and select the accounts or profiles you want to report on. Your credentials are encrypted and never shared with Google Data Studio.
- 3
Build Your Dashboard
Drag Teads metrics and dimensions into charts, tables, and scorecards. Or start from a pre-built Supermetrics template to get a polished dashboard in minutes.
Dashboard Templates for Teads in Google Data Studio
Pre-built dashboards to get you started. Customize layouts, filters, and visualizations to match your reporting needs.
Outstream Video Campaign Dashboard
Track Teads video completion rates, viewability, and conversion attribution across campaigns and creatives. Includes publisher-level performance analysis.
Video Platform Comparison Report
Compare Teads outstream performance against DV360, YouTube, and Facebook video. Side-by-side viewability, completion rate, and cost analysis.
Reporting Scenarios for Teads in Google Data Studio
Common reporting use cases that teams build with Teads data in Google Data Studio.
Publisher analysis
Publisher Viewability Scorecard
Rank Teads publisher placements by viewability rate and video completion rate. Identify premium inventory that delivers the best attention metrics for your brand campaigns.
Attribution analysis
Post-View Conversion Attribution Report
Analyze the contribution of post-view conversions from Teads outstream video. Show stakeholders how much incremental value viewable video impressions drive beyond direct clicks.
What Teads Data Can You Pull into Google Data Studio?
Supermetrics gives Google Data Studio access to your full Teads reporting data — metrics and dimensions you already know from the Teads interface.
Key Metrics
- Impressions
- Clicks
- CTR
- Budget spent
- Total ad cost
- Unique viewers
- Video starts
- Video completion rate
- Viewable impressions
- Viewable rate
- Post-click conversions
- Post-view conversions
Key Dimensions
- Advertiser name
- Campaign name
- Line item name
- Creative name
- Creative type
- Creative size
- Device
- Browser
- Country name
- Website domain
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Why Supermetrics for Google Data Studio?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Built for Google Data Studio
Purpose-built Google Data Studio connector with setup in minutes. Your marketing team can build dashboards independently — no data engineering resources required.
170+ Data Sources
Connect Teads alongside 170+ other platforms through a single integration. All your marketing data in one place.
Template Gallery
Start with pre-built Google Data Studio dashboard templates for Teads. Connect your account and have a polished, interactive report in minutes.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Always Current
Your Teads data refreshes automatically in Google Data Studio. No manual exports, no stale numbers — open your report and the data is current.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.
Frequently Asked Questions
- Open Google Data Studio and create a new data source. Search for "Supermetrics" in the partner connectors list, select it, and choose Teads as your data source. Authorize your Teads account, pick the accounts or profiles you want to report on, and click Connect. Your Teads fields appear as dimensions and metrics you can drag straight into charts and tables.
- Supermetrics encrypts all Teads credentials at rest and in transit, and only fetches the specific fields your dashboard needs. The platform is SOC 2 Type II certified and fully GDPR compliant. Data flows directly from Teads through Supermetrics into your Google Data Studio dashboard — it is never stored on intermediate servers beyond the caching layer needed for dashboard performance.
- Yes. Supermetrics connects 170+ data sources to Google Data Studio, so you can blend Teads data with Google Analytics 4, ad platforms, CRMs, and e-commerce tools in one dashboard. Use Google Data Studio's built-in data blending to join tables on shared keys like date, campaign name, or UTM parameters.
- All standard Teads reporting fields are available, including Impressions, Clicks, CTR, Budget spent, Total ad cost, and more. Supermetrics maps every field to a Google Data Studio dimension or metric so you can use them in charts, filters, calculated fields, and date range controls without any manual configuration.
- Absolutely. Share your dashboard with teammates, clients, or stakeholders using Google Data Studio's standard sharing controls — view-only links, email delivery, embedded iframes, or scheduled PDF snapshots. Data refreshes automatically, so recipients always see the latest Teads numbers without any manual steps.
- Yes. Viewable impressions and viewable rate metrics are available. Build viewability trend charts by creative and placement to ensure your outstream video ads meet brand safety and viewability standards.
- Absolutely. Post-click conversions and post-view conversions are available as separate metrics. Compare both attribution types to understand the true impact of Teads outstream video on conversions.
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