Supermetrics for Google Sheets
Connect StackAdapt to Google Sheets — Programmatic Ad Reporting
Connect StackAdapt to Google Sheets for automated programmatic campaign reports. Track impressions, conversions, ROAS, and video performance — with scheduled refreshes for hands-free reporting.
Why Connect StackAdapt to Google Sheets?
Get your StackAdapt data flowing into Google Sheets with automatic refreshes and zero manual work.
Report on programmatic alongside other channels
Pull StackAdapt data into the same workbook as DV360 and The Trade Desk. Compare programmatic performance across DSPs in one spreadsheet.
Track native and display performance together
Pull campaign-level and creative-level data into Google Sheets. Compare native ad, display, and video creative performance side by side.
Automate campaign performance reporting
Schedule daily or weekly refreshes for StackAdapt data. Email programmatic performance reports to stakeholders automatically.
How to Connect StackAdapt to Google Sheets
Three steps. Under two minutes. Zero code.
- 1
Install the Supermetrics add-on
Get Supermetrics from the Google Workspace Marketplace and open it in any Google Sheet.
- 2
Select your data source
Open the Supermetrics sidebar, choose your data source, and authorize your account with a quick sign-in.
- 3
Build your query and get data
Pick your metrics, dimensions, date range, and filters. Click "Get data" — results appear directly in your cells.
Report Templates for StackAdapt in Google Sheets
Pre-built spreadsheet reports you can use as starting points. Customize with your own metrics, filters, and formatting.
StackAdapt Campaign Performance Report
Track spend, impressions, clicks, conversions, and ROAS across campaigns. Includes line item breakdown and daily trend analysis.
StackAdapt Creative Analysis Report
Compare native ad, display, and video creative performance. Rank creatives by CTR, conversion rate, and ROAS for optimization.
What StackAdapt Data Can You Pull into Google Sheets?
Supermetrics gives Google Sheets access to your full StackAdapt reporting data — metrics and dimensions you already know from the StackAdapt interface.
Key Metrics
- Impressions
- Impressions (unique)
- Clicks
- CTR
- Cost
- CPC
- CPM
- Conversions
- CPA
- Conversion rate
- ROAS
- Video completion rate
Key Dimensions
- Campaign
- Campaign type
- Line item
- Native ad
- Advertiser
- Heading
- Tagline
- Click URL
- Creative URL
Resources & Guides
Why Supermetrics for Google Sheets?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Reliability & Depth
The most trusted marketing data connector for Sheets — used by 200,000+ companies. Supermetrics covers more metrics and dimensions per source than any alternative, with the scheduling reliability enterprises depend on.
170+ Data Sources, One Workbook
Connect StackAdapt alongside 170+ other platforms in the same Sheets workbook. Blend data across sources with built-in joins, currency conversion, and campaign name normalization — no manual copy-paste, no formula errors.
Pre-Built Templates
Start with expert-designed Google Sheets report templates for StackAdapt. Customize columns, add charts, and apply your brand — a polished report in minutes, not hours.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Scheduled Refreshes
Set up automatic data refreshes — hourly, daily, or weekly. Your StackAdapt reports stay current without anyone clicking a button. Add email delivery to distribute reports automatically.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.
Frequently Asked Questions
How do I connect StackAdapt to Google Sheets?
Install the Supermetrics add-on from Google Workspace Marketplace, open it in any Google Sheet, select StackAdapt as your data source, choose your metrics and dimensions, and click "Get data." Your data appears directly in the spreadsheet — no exports or CSV files needed.
Is my StackAdapt data secure in Google Sheets?
Yes. Supermetrics uses OAuth authentication for StackAdapt — your credentials are never stored in the spreadsheet. Data transfers are encrypted, and Supermetrics is SOC 2 Type II certified and GDPR compliant. Only users with access to the Google Sheet can see the data.
Can I combine StackAdapt data with other data sources in the same spreadsheet?
Absolutely. Supermetrics connects 170+ data sources to Google Sheets. You can pull StackAdapt data into one tab and Google Ads data into another, then use standard Sheets formulas to blend and compare across sources.
What StackAdapt metrics can I pull into Google Sheets?
You can access all standard StackAdapt reporting metrics through Supermetrics, including Impressions, Impressions (unique), Clicks, CTR, Cost, and more. Both metrics and dimensions are available for flexible report building.
Can I schedule automatic data refreshes for StackAdapt in Google Sheets?
Yes. Supermetrics lets you schedule automatic refreshes — hourly, daily, weekly, or monthly. Your StackAdapt data stays current without any manual work. You can also set up email delivery to automatically send refreshed reports to stakeholders.
Can I break down StackAdapt data by creative in Google Sheets?
Yes. Use heading, tagline, and creative URL as dimensions to get creative-level performance data. Compare native ad headlines and images to identify top performers.
Does the StackAdapt connector support video metrics?
Yes. Video completion rate is available alongside standard display metrics. Track video ad performance in the same report as native and display campaigns.
Also Connect to Google Sheets
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