Supermetrics for Claude

Connect Google Trends to Claude — AI-Powered Analytics

Google Trends

via Supermetrics

Claude

Use Google Trends data in Claude for market research, seasonal planning, and competitive intelligence — track search interest over time, compare brand awareness, and spot emerging trends before your competitors.

Connect Google Trends to Claude

✓ No setup required ✓ Free trial on first use ✓ No credit card needed

Why Connect Google Trends to Claude?

Ask Claude questions about your Google Trends data and get instant answers.

Analyze Google Trends performance

Ask Claude to break down your Google Trends data by any dimension — find what works, what doesn't, and where to optimize.

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Claude analyzes search interest patterns for any topic, brand, or product across countries, regions, and time periods. It identifies seasonal patterns, compares brand awareness against competitors, and spots emerging search trends you can capitalize on.

Spot trends and anomalies

Have Claude monitor your Google Trends metrics over time to catch performance shifts before they impact your results.

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Claude tracks search interest scores and related query growth over time, flagging when interest in your category spikes (opportunity) or dips (warning), and identifying which related topics are gaining momentum.

Cross-platform comparison

Compare Google Trends performance against other platforms in the same conversation to optimize your marketing mix.

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Cross-reference Google Trends search interest data with your actual Google Ads performance, GSC rankings, or Semrush competitive data in a single conversation to validate whether rising search interest translates into real traffic.

Skip the dashboard

Get answers about your Google Trends data in plain English instead of clicking through reports and exporting CSVs.

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Instead of manually exploring Google Trends charts, ask Claude about any search term, topic, or geographic breakdown and get instant answers with interest scores, regional comparisons, and related query data.

How to Connect Google Trends to Claude

Three steps. Under two minutes. Zero code.

Three-step connection flow: connect, authorize, and start querying

1
Open Supermetrics in Claude

Visit the Supermetrics connector page in the Claude directory and click Connect. A free trial starts automatically — no account or credit card needed.
2
Select Google Trends

Select Google Trends as your data source — no login or authorization needed.
3
Start Asking Questions

Ask Claude anything about your Google Trends data in plain English. No queries, no exports, no waiting. Powered by the Supermetrics MCP server.

Example Claude Prompts for Google Trends

Copy these prompts or use them as inspiration. Claude understands natural language — just ask what you want to know.

Show me Interest (0-100 score) and Search volume by Search term for the last 30 days

Get a performance overview of your Google Trends account.

What Claude returns

Claude returns a table with interest scores and search volume for each term so you can compare relative demand across your target keywords and topics.

Which Search term have the highest Interest by city? Rank the top 10

Identify your best-performing Google Trends Search term.

What Claude returns

Claude ranks search terms by geographic interest concentration, showing which topics are hottest in specific metro areas for localized campaign targeting.

Compare Interest (0-100 score) and Interest by region month over month. Is performance improving?

Track your Google Trends performance trends over time.

What Claude returns

Claude shows monthly interest score trends with regional breakdowns, revealing whether search demand for your topics is growing nationally or in specific regions.

Break down Interest by DMA by Related query. Where are the biggest gaps?

Find optimization opportunities in your Google Trends data.

What Claude returns

Claude lists related query interest by market area to uncover adjacent search topics and geographic pockets of demand you might be missing.

What are my total Interest by region and Interest (0-100 score) this quarter compared to last quarter?

Quarter-over-quarter performance comparison for Google Trends.

What Claude returns

Claude compares quarterly interest scores to show whether search demand for your topics is trending up or down across regions.

What Google Trends Data Can You Analyze in Claude?

Supermetrics gives Claude access to your full Google Trends reporting data — metrics and dimensions you already know from the Google Trends interface.

Key Metrics

Interest (0-100 score)
Search volume
Interest by region
Interest by city
Interest by DMA
Related query interest
Topic interest
Trending search interest

Key Dimensions

Search term
Country
Region
DMA
City
Related query
Topic title
Topic type
Date
Hour

View all Google Trends fields, metrics, and dimensions →

Why Supermetrics for Claude?

The only native Claude connector with 170+ data sources, campaign management, and enterprise-grade security.

Native Claude Connector

One-click setup directly in Claude. No MCP configuration, no terminal commands, no technical skills required.

170+ Data Sources

Connect Google Trends alongside 170+ other platforms through a single integration. Cross-channel analysis in one conversation.

Campaign Management

The only Claude connector with write access. Create, pause, and modify campaigns directly from Claude across Facebook Ads, Google Ads, Microsoft Ads, TikTok Ads, and LinkedIn Ads. Analyze and act in the same conversation.

Enterprise Security

SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.

Real-Time Data

No stale exports. Supermetrics pulls fresh data from Google Trends every time you ask Claude a question.

No Data Limits

Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions.

Frequently Asked Questions

How do I connect Google Trends to Claude?

Visit the Supermetrics connector page in the Claude directory (claude.ai/directory/connectors/supermetrics), click Connect, then authorize Google Trends as a data source. You can start querying your Google Trends data in natural language immediately — no code, no exports, no spreadsheets.

Is my Google Trends data secure when using Claude?

Yes. Supermetrics uses OAuth-based authentication with your Google Trends credentials encrypted at rest and in transit. Data is only processed as needed to serve your queries. Supermetrics is SOC 2 Type II certified and GDPR compliant.

Can I combine Google Trends data with other data sources in Claude?

Absolutely. Supermetrics connects 150+ data sources to Claude through a single integration. You can ask Claude to compare Google Trends performance against data from other platforms in the same conversation — for example, cross-referencing ad spend with revenue or web analytics.

What Google Trends metrics can I analyze in Claude?

You can access all standard Google Trends reporting metrics through Supermetrics, including Interest (0-100 score), Search volume, Interest by region, Interest by city, Interest by DMA, and more. Both metrics and dimensions are available, so you can slice data by campaign, date, audience, and other dimensions.

Do I need technical skills to connect Google Trends to Claude?

No. The setup takes under two minutes with zero coding. The Supermetrics MCP server handles all the API connections, authentication, and data formatting behind the scenes. Just connect, authorize, and start asking questions in plain English.

What Google Trends data can I analyze in Claude?

Supermetrics pulls all standard Google Trends reporting metrics and dimensions through the API. This includes Interest (0-100 score), Search volume, Interest by region, Interest by city, Interest by DMA, and more. You can break down data by Search term, Country, Region, and other dimensions available in Google Trends.

How often is Google Trends data refreshed in Claude?

Supermetrics queries your Google Trends data in real-time when you ask Claude a question. There is no sync delay — you always get the latest data available through the Google Trends API.