Supermetrics for Microsoft Copilot
Connect Display & Video 360 to Microsoft Copilot — Programmatic Intelligence in Teams

Bring your DV360 programmatic data into Microsoft Teams. Ask Copilot about insertion order performance, viewability rates, audience reach, and cross-exchange efficiency — discuss programmatic strategy with your team in Microsoft 365.
Why Connect Display & Video 360 to Microsoft Copilot?
Analyze your DV360 data in Microsoft Copilot with natural language — just ask what you want to know.
- DV360 is complex — insertion orders, line items, audience segments, exchange bidding. Copilot simplifies it: ask plain-English questions about programmatic performance and get answers you can share with your team in Teams without deciphering DV360's interface.
- Copilot analyzes viewability rate, measurable rate, and brand safety metrics by exchange and inventory source. Ask which sites or apps deliver the best viewable impressions and flag low-quality inventory.
- Supermetrics connects DV360 alongside other buy-side and ad-serving platforms. Ask Copilot to compare programmatic CPMs and CPA against direct channels, and discuss media mix with your team.
How to Connect Display & Video 360 to Microsoft Copilot
Three steps. Under two minutes. Zero code.

- 1
Deploy Supermetrics agent in Teams
Open Microsoft Copilot in Teams, search for the Supermetrics agent in the agent store, and add it to your workspace.
- 2
Authorize your data source
Authorize your account when prompted — a quick sign-in to connect your data source.
- 3
Ask questions in Teams chat
Start a conversation with the Supermetrics agent in Teams and ask anything about your marketing data in plain English.
Example Microsoft Copilot Prompts for Display & Video 360
Copy these prompts or use them as inspiration. Microsoft Copilot understands natural language — just ask what you want to know.
What Display & Video 360 Data Can You Analyze in Microsoft Copilot?
Supermetrics gives Microsoft Copilot access to your full DV360 reporting data — metrics and dimensions you already know from the DV360 interface.
Key Metrics
- Impressions
- Clicks
- Spend
- CTR
- CPC
- CPM
- Conversions
- CPA
- ROAS
- Viewable impressions
- Viewability rate
- Video completions
- Video completion rate
- Reach
- Frequency
Key Dimensions
- Campaign name
- Insertion order
- Line item
- Creative name
- Creative size
- Exchange
- Inventory source
- Audience segment
- Device type
- Environment (App/Web/CTV)
- Country
- Site/App name
View all Display & Video 360 fields, metrics, and dimensions →
Resources & Guides
How to make marketing data AI-ready
PPC reporting: extract insights from paid campaigns
Why Supermetrics for Microsoft Copilot?
The only native Microsoft Copilot connector with 170+ data sources, campaign management, and enterprise-grade security.
Native Microsoft Copilot Connector
One-click setup directly in Microsoft Copilot. No plugins to install, no terminal commands, no technical skills required. The first marketing data platform with native AI integrations.
170+ Data Sources
Connect Display & Video 360 alongside 170+ other platforms through a single integration. Cross-channel analysis in one conversation.
Cross-Channel Analysis
Query Display & Video 360 alongside every other marketing platform in a single conversation. No data exports, no tab switching.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Real-Time Data
No stale exports. Supermetrics pulls fresh data from Display & Video 360 every time you ask Microsoft Copilot a question. Always current, always accurate.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.
Frequently Asked Questions
- Deploy the Supermetrics agent from the Microsoft 365 Copilot agent store. Once added, authorize Display & Video 360 as a data source. You can then query your Display & Video 360 data in natural language directly inside Microsoft Teams chat — no exports, no dashboards, no context switching.
- Yes. Supermetrics uses OAuth-based authentication with your Display & Video 360 credentials encrypted at rest and in transit. Data is processed within the Microsoft 365 trust boundary and only fetched as needed to serve your queries. Supermetrics is SOC 2 Type II certified and GDPR compliant.
- Absolutely. Supermetrics connects 170+ data sources to Microsoft Copilot through a single agent. You can ask Copilot to compare Display & Video 360 performance against data from other platforms in the same Teams conversation — cross-referencing ad spend with revenue, web analytics, or CRM data.
- You can access all standard Display & Video 360 reporting metrics through Supermetrics, including Impressions, Clicks, Spend, CTR, CPC, and more. Both metrics and dimensions are available, so you can slice data by campaign, date, audience, and other dimensions.
- No. Setup takes under two minutes with zero coding. The Supermetrics agent handles all API connections, authentication, and data formatting behind the scenes. Just deploy the agent in Teams, authorize your data source, and start asking questions in plain English.
- Yes. DV360 data includes Connected TV environment metrics alongside app and web. You can ask Copilot to break down performance by environment type.
- Yes. Supermetrics pulls exchange and inventory source data from DV360 so you can compare performance, CPMs, and viewability across exchanges in Copilot.
Also Connect to Microsoft Copilot
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