Supermetrics for Microsoft Copilot

Connect Google Campaign Manager 360 to Microsoft Copilot — Ad Serving Intelligence in Teams

Google Campaign Manager 360 logo
CM360
via Supermetrics
Microsoft Copilot logo
Copilot

Access your CM360 ad serving and Floodlight conversion data inside Microsoft Teams. Ask Copilot about placement delivery, viewability, reach, and conversion attribution — discuss media performance with your team in Microsoft 365.

✓ No setup required ✓ Free 14-day trial ✓ No credit card needed

Why Connect Google Campaign Manager 360 to Microsoft Copilot?

Analyze your CM360 data in Microsoft Copilot with natural language — just ask what you want to know.

Ad serving data in Teams

Ask Copilot about placement delivery, impression pacing, and creative rotation — all inside your Microsoft Teams workspace.

Learn more
CM360 is the ad serving backbone for enterprise media. Ask Copilot about placement-level delivery, site performance, and impression pacing without building Report Builder jobs — and share results in your Teams media planning channel.

Floodlight conversion insights

Analyze click-through vs view-through conversions from Floodlight data to understand true campaign impact.

Learn more
Copilot queries your Floodlight conversion data to show which placements and creatives drive actual business outcomes, distinguishing between click-through and view-through attribution models.

Ad serving alongside buy-side data

Compare CM360 ad serving data against DV360 or Google Ads buy-side data in one Teams conversation.

Learn more
Use CM360 as the source of truth for ad delivery and reconcile against DV360 or other buy-side platforms to catch discrepancies between served and billed impressions.

How to Connect Google Campaign Manager 360 to Microsoft Copilot

Three steps. Under two minutes. Zero code.

Three-step process to connect Google Campaign Manager 360 to Microsoft Copilot: open connector, authorize account, start querying
  1. 1

    Deploy Supermetrics agent in Teams

    Open Microsoft Copilot in Teams, search for the Supermetrics agent in the agent store, and add it to your workspace.

  2. 2

    Authorize your data source

    Authorize your account when prompted — a quick sign-in to connect your data source.

  3. 3

    Ask questions in Teams chat

    Start a conversation with the Supermetrics agent in Teams and ask anything about your marketing data in plain English.

Example Microsoft Copilot Prompts for Google Campaign Manager 360

Copy these prompts or use them as inspiration. Microsoft Copilot understands natural language — just ask what you want to know.

Show me placement-level delivery — impressions, clicks, and conversions — for the last 30 days.

Get ad serving performance overview in Teams.

Which sites have viewability below 50%? Flag low-quality placements.

Identify poor-quality inventory in your media plan.

Compare click-through vs view-through conversions by campaign. Which model tells a different story?

Understand full conversion attribution in Teams.

What Google Campaign Manager 360 Data Can You Analyze in Microsoft Copilot?

Supermetrics gives Microsoft Copilot access to your full CM360 reporting data — metrics and dimensions you already know from the CM360 interface.

Key Metrics

  • Impressions
  • Clicks
  • CTR
  • Rich media video completions
  • Rich media video views
  • Total conversions
  • Click-through conversions
  • View-through conversions
  • Reach
  • Average frequency
  • Active View viewable impressions
  • Media cost

Key Dimensions

  • Campaign
  • Placement
  • Site
  • Ad
  • Creative
  • Creative type
  • Advertiser
  • Activity
  • Floodlight configuration ID
  • Placement size

View all Google Campaign Manager 360 fields, metrics, and dimensions →

Why Supermetrics for Microsoft Copilot?

The only native Microsoft Copilot connector with 170+ data sources, campaign management, and enterprise-grade security.

Native Microsoft Copilot Connector

One-click setup directly in Microsoft Copilot. No plugins to install, no terminal commands, no technical skills required. The first marketing data platform with native AI integrations.

170+ Data Sources

Connect Google Campaign Manager 360 alongside 170+ other platforms through a single integration. Cross-channel analysis in one conversation.

Cross-Channel Analysis

Query Google Campaign Manager 360 alongside every other marketing platform in a single conversation. No data exports, no tab switching.

Enterprise Security

SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.

Real-Time Data

No stale exports. Supermetrics pulls fresh data from Google Campaign Manager 360 every time you ask Microsoft Copilot a question. Always current, always accurate.

No Data Limits

Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.

Frequently Asked Questions

How do I connect Google Campaign Manager 360 to Microsoft Copilot?

Deploy the Supermetrics agent from the Microsoft 365 Copilot agent store. Once added, authorize Google Campaign Manager 360 as a data source. You can then query your Google Campaign Manager 360 data in natural language directly inside Microsoft Teams chat — no exports, no dashboards, no context switching.

Is my Google Campaign Manager 360 data secure when using Microsoft Copilot?

Yes. Supermetrics uses OAuth-based authentication with your Google Campaign Manager 360 credentials encrypted at rest and in transit. Data is processed within the Microsoft 365 trust boundary and only fetched as needed to serve your queries. Supermetrics is SOC 2 Type II certified and GDPR compliant.

Can I combine Google Campaign Manager 360 data with other data sources in Copilot?

Absolutely. Supermetrics connects 170+ data sources to Microsoft Copilot through a single agent. You can ask Copilot to compare Google Campaign Manager 360 performance against data from other platforms in the same Teams conversation — cross-referencing ad spend with revenue, web analytics, or CRM data.

What Google Campaign Manager 360 metrics can I analyze in Copilot?

You can access all standard Google Campaign Manager 360 reporting metrics through Supermetrics, including Impressions, Clicks, CTR, Rich media video completions, Rich media video views, and more. Both metrics and dimensions are available, so you can slice data by campaign, date, audience, and other dimensions.

Do I need technical skills to connect Google Campaign Manager 360 to Microsoft Copilot?

No. Setup takes under two minutes with zero coding. The Supermetrics agent handles all API connections, authentication, and data formatting behind the scenes. Just deploy the agent in Teams, authorize your data source, and start asking questions in plain English.

Does the connector include Floodlight data?

Yes. Supermetrics pulls Floodlight activity data including click-through and view-through conversions, activity groups, and custom Floodlight variables.

Can I see Active View viewability data?

Yes. Active View viewable impressions and viewability rates are available by placement, site, and creative — helping you assess ad quality across your media plan.

Ready to Connect Google Campaign Manager 360 to Microsoft Copilot?

Join 200,000+ companies that use Supermetrics to connect their marketing data. Set up in under two minutes.

✓ SOC 2 Type II certified ✓ GDPR compliant Trust Center