Supermetrics for BigQuery
Connect DoubleVerify to BigQuery — Ad Verification at Warehouse Scale
Warehouse your DoubleVerify ad verification data in BigQuery. Analyze viewability, brand safety, fraud prevention, and media quality across all campaigns.
Why Connect DoubleVerify to BigQuery?
Warehouse your DoubleVerify data in BigQuery for unlimited historical analysis and cross-source SQL.
Media quality dashboard
Track viewability, brand safety, and fraud rates across all campaigns and publishers in one warehouse.
Publisher quality scoring
Rank media properties and sites by authentic rate, viewability, and fraud-free metrics for allowlist management.
Verification + spend analysis
JOIN DoubleVerify data with DV360, TTD, or CM360 for cost-per-viewable-impression and quality-adjusted CPM.
How to Connect DoubleVerify to BigQuery
Three steps. Under two minutes. Zero code.
- 1
Create a data transfer
Log into Supermetrics, select your data source and BigQuery as your destination.
- 2
Authorize and configure
Connect your data source account, choose your BigQuery project and dataset, and select the data you want to transfer.
- 3
Set schedule and start transfer
Choose your refresh frequency (hourly, daily, or weekly) and click Start. Your data begins flowing into BigQuery automatically.
DoubleVerify Data Schema in BigQuery
Supermetrics creates and maintains clean, typed tables automatically. Here's what your DoubleVerify data looks like in BigQuery.
Data Freshness & Scheduling
DoubleVerify data typically available within 24-48 hours. Daily transfers recommended.
What DoubleVerify Data Can You Pull into BigQuery?
Supermetrics gives BigQuery access to your full DoubleVerify reporting data — metrics and dimensions you already know from the DoubleVerify interface.
Key Metrics
- Viewable impressions
- Viewable rate
- Measured impressions
- Authentic ads
- Authentic rate
- Block rate
- Fraud/SIVT blocks
- Fraud/SIVT free rate
- Brand suitable rate
- Brand suitability incidents
- Incident rate
- In geo rate
Key Dimensions
- Advertiser name
- Campaign
- Media property
- Delivery site
- Placement name
- Placement size
- Media type
- Delivery country
- Device delivery type
- App name
Resources & Guides
Why Supermetrics for BigQuery?
Purpose-built for marketing data since 2009. 200,000+ companies trust Supermetrics to move 15% of global ad spend into reporting and analytics destinations.
No Vendor Lock-In
Your data lands in BigQuery — infrastructure you own and control. Use any BI tool, any transformation layer, any ML platform. If you ever switch providers, your data and dashboards stay with you.
170+ Marketing Data Sources
Purpose-built for marketing data — not a generic ETL tool. Supermetrics covers 99% of metrics and dimensions from each source, with pre-structured tables ready for analysis. No transformation layer required.
Managed Schema
Supermetrics creates and maintains your DoubleVerify tables automatically. Schema changes from the source API are handled for you — no broken pipelines, no manual migrations.
Your Data, Your Infrastructure
Supermetrics moves data directly to your destination — nothing is stored on our servers. SOC 2 Type II certified, GDPR and CCPA compliant. Your data stays in infrastructure you control, simplifying privacy and compliance reviews.
Flat-Rate, Predictable Pricing
Fixed annual pricing regardless of data volume — no per-row charges, no surprise bills during peak campaign seasons. Transfer as much DoubleVerify data as you need without worrying about cost spikes.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.
Frequently Asked Questions
How do I connect DoubleVerify to BigQuery with Supermetrics?
Log into the Supermetrics Hub, create a new data transfer, select DoubleVerify as the source and BigQuery as the destination. Authorize your DoubleVerify account, choose your BigQuery project and dataset, pick the fields you want, set a schedule, and start the transfer. No code or SQL knowledge required — Supermetrics creates and manages the tables automatically.
Is my DoubleVerify data secure when transferring to BigQuery?
Supermetrics is SOC 2 Type II certified and fully GDPR compliant. All DoubleVerify credentials are encrypted at rest and in transit. Data flows directly from the DoubleVerify API to your own BigQuery project — Supermetrics does not store your marketing data on its servers. Your BigQuery IAM policies control who can access the tables.
Can I combine DoubleVerify data with other sources in BigQuery?
That is one of the biggest advantages of warehousing your data. Once DoubleVerify lands in BigQuery, you can JOIN it with any other table — GA4 sessions, CRM deals, revenue data, other ad platforms — using standard SQL. Supermetrics supports 170+ data sources, and they all land in the same BigQuery project for easy cross-source analysis.
What DoubleVerify metrics and dimensions are available in BigQuery?
All standard DoubleVerify reporting fields are available, including Viewable impressions, Viewable rate, Measured impressions, Authentic ads, Authentic rate, Block rate, and many more. You select exactly which metrics and dimensions to transfer during setup, and you can add or remove fields at any time without losing historical data.
How fresh is DoubleVerify data in BigQuery?
Data freshness depends on your transfer schedule. You can run transfers hourly, daily, or weekly. Most users schedule daily transfers so yesterday's complete data is ready each morning. Supermetrics uses incremental loading — only new and updated records are transferred — so even large accounts refresh quickly.
Does it include fraud detection data?
Yes. Fraud/SIVT blocks, fraud-free rate, and authentic ad metrics are available for IVT analysis.
Can I analyze brand safety incidents?
Yes. Brand suitability incidents and incident rate are available by campaign, site, and placement.
Also Connect to BigQuery
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