Supermetrics for BigQuery

Connect Brevo to BigQuery — Email & SMS Marketing at Warehouse Scale

Brevo logo
Brevo
via Supermetrics
BigQuery logo
BigQuery

Warehouse your Brevo (formerly Sendinblue) email campaign performance and deliverability data in BigQuery for cross-channel marketing analysis.

✓ No setup required ✓ Free 14-day trial ✓ No credit card needed

Why Connect Brevo to BigQuery?

Warehouse your Brevo data in BigQuery for unlimited historical analysis and cross-source SQL.

Deliverability monitoring

Track delivery rate, bounces, and complaint rate over time to maintain sender reputation.

A/B test analysis at scale

Compare A/B test variants across campaigns with SQL for subject line and content optimization.

Cross-ESP migration analysis

Compare Brevo performance with Mailchimp, Klaviyo, or ActiveCampaign in BigQuery before or after migration.

How to Connect Brevo to BigQuery

Three steps. Under two minutes. Zero code.

  1. 1

    Create a data transfer

    Log into Supermetrics, select your data source and BigQuery as your destination.

  2. 2

    Authorize and configure

    Connect your data source account, choose your BigQuery project and dataset, and select the data you want to transfer.

  3. 3

    Set schedule and start transfer

    Choose your refresh frequency (hourly, daily, or weekly) and click Start. Your data begins flowing into BigQuery automatically.

Brevo Data Schema in BigQuery

Supermetrics creates and maintains clean, typed tables automatically. Here's what your Brevo data looks like in BigQuery.

Column Type Description
date DATE Send date
campaign_name STRING Campaign name
opens_unique INT64 Unique opens
clicks_unique INT64 Unique clicks
delivery_rate FLOAT64 Delivery rate percentage

Data Freshness & Scheduling

Brevo data typically available within 4-6 hours. Daily transfers recommended.

What Brevo Data Can You Pull into BigQuery?

Supermetrics gives BigQuery access to your full Brevo reporting data — metrics and dimensions you already know from the Brevo interface.

Key Metrics

  • Email recipients
  • Emails delivered
  • Delivery rate
  • Opens (unique)
  • Open rate
  • Clicks (unique)
  • Click rate
  • Click-to-open rate
  • Bounces (total)
  • Unsubscribes
  • Unsubscribe rate
  • Complaint rate

Key Dimensions

  • Campaign name
  • Campaign status
  • Campaign type
  • Subject
  • Sender name
  • Sender email
  • Send date
  • Tag
  • List name
  • A/B testing

Why Supermetrics for BigQuery?

Purpose-built for marketing data since 2009. 200,000+ companies trust Supermetrics to move 15% of global ad spend into reporting and analytics destinations.

No Vendor Lock-In

Your data lands in BigQuery — infrastructure you own and control. Use any BI tool, any transformation layer, any ML platform. If you ever switch providers, your data and dashboards stay with you.

170+ Marketing Data Sources

Purpose-built for marketing data — not a generic ETL tool. Supermetrics covers 99% of metrics and dimensions from each source, with pre-structured tables ready for analysis. No transformation layer required.

Incremental Loading

Only new and updated Brevo records are transferred on each run — efficient, cost-effective, and fast. Full historical backfill available on demand.

Your Data, Your Infrastructure

Supermetrics moves data directly to your destination — nothing is stored on our servers. SOC 2 Type II certified, GDPR and CCPA compliant. Your data stays in infrastructure you control, simplifying privacy and compliance reviews.

Flat-Rate, Predictable Pricing

Fixed annual pricing regardless of data volume — no per-row charges, no surprise bills during peak campaign seasons. Transfer as much Brevo data as you need without worrying about cost spikes.

Complete Data Access

Pull every contact, deal, campaign, and custom property from Brevo. No field restrictions, no record limits — your complete dataset, ready for analysis.

Frequently Asked Questions

How do I connect Brevo to BigQuery with Supermetrics?

Log into the Supermetrics Hub, create a new data transfer, select Brevo as the source and BigQuery as the destination. Authorize your Brevo account, choose your BigQuery project and dataset, pick the fields you want, set a schedule, and start the transfer. No code or SQL knowledge required — Supermetrics creates and manages the tables automatically.

Is my Brevo data secure when transferring to BigQuery?

Supermetrics is SOC 2 Type II certified and fully GDPR compliant. All Brevo credentials are encrypted at rest and in transit. Data flows directly from the Brevo API to your own BigQuery project — Supermetrics does not store your marketing data on its servers. Your BigQuery IAM policies control who can access the tables.

Can I combine Brevo data with other sources in BigQuery?

That is one of the biggest advantages of warehousing your data. Once Brevo lands in BigQuery, you can JOIN it with any other table — GA4 sessions, CRM deals, revenue data, other ad platforms — using standard SQL. Supermetrics supports 170+ data sources, and they all land in the same BigQuery project for easy cross-source analysis.

What Brevo metrics and dimensions are available in BigQuery?

All standard Brevo reporting fields are available, including Email recipients, Emails delivered, Delivery rate, Opens (unique), Open rate, Clicks (unique), and many more. You select exactly which metrics and dimensions to transfer during setup, and you can add or remove fields at any time without losing historical data.

How fresh is Brevo data in BigQuery?

Data freshness depends on your transfer schedule. You can run transfers hourly, daily, or weekly. Most users schedule daily transfers so yesterday's complete data is ready each morning. Supermetrics uses incremental loading — only new and updated records are transferred — so even large accounts refresh quickly.

Does it include A/B testing data?

Yes. A/B testing is available as a dimension for test variant performance comparison.

Can I track click-to-open rate?

Yes. Click-to-open rate is available as a metric for content engagement analysis.

Ready to Connect Brevo to BigQuery?

Join 200,000+ companies that use Supermetrics to connect their marketing data. Set up in under two minutes.

✓ SOC 2 Type II certified ✓ GDPR compliant Trust Center