Supermetrics for Power BI
Connect Adtraction to Power BI — Nordic Affiliate Dashboards
Build Power BI dashboards for Adtraction with market-level partner analysis, commission tracking, and cross-program performance comparison. DAX measures calculate partner ROI, conversion trends by market, and commission approval rates for your Nordic and European affiliate programs.
Why Connect Adtraction to Power BI?
Build live Adtraction dashboards in Power BI that update automatically and share with your team.
- Compare partner performance across Nordic and European markets. DAX measures calculate market-specific CPA and conversion rates, helping optimize your affiliate strategy per region.
- Track transaction approval rates by partner and market. Conditional formatting flags partners with high decline rates for investigation, protecting your program margins.
- Analyze performance by affiliate channel type — content, cashback, coupon, comparison — using DAX measures. Identify which channel types deliver the highest-quality traffic and conversions.
How to Connect Adtraction to Power BI
Three steps. Under two minutes. Zero code.
- 1
Open Power BI Desktop and Get Data
Launch Power BI Desktop, click "Get Data," and search for the Supermetrics connector to install it.
- 2
Authorize your data source
Sign in with your Supermetrics account and authorize your data source. Your credentials are encrypted and securely stored.
- 3
Build Your Dashboard
Select your metrics and dimensions, load the data into your model, and start building visuals, DAX measures, and interactive reports.
Dashboard Templates for Adtraction in Power BI
Pre-built dashboards to get you started. Customize layouts, filters, and visualizations to match your reporting needs.
Adtraction Multi-Market Dashboard
Market-level comparison matrix with conversion rates and AOV. Partner ranking by market with commission status tracking and channel type breakdown.
Partner & Channel Performance
Channel type performance comparison (content, cashback, coupon, comparison) with partner-level drill-through and commission approval trending.
Reporting Scenarios for Adtraction in Power BI
Common reporting use cases that teams build with Adtraction data in Power BI.
Clustered bar chart
Market Conversion Rate Comparison
Clustered bar chart comparing conversion ratios and average order values across Nordic markets, revealing geographic performance differences.
Treemap
Channel Type Revenue Contribution
Treemap showing revenue distribution across affiliate channel types, sized by revenue and colored by conversion rate.
What Adtraction Data Can You Pull into Power BI?
Supermetrics gives Power BI access to your full Adtraction reporting data — metrics and dimensions you already know from the Adtraction interface.
Key Metrics
- Clicks
- Clicks unique
- Impressions
- Sales
- Leads
- Commission
- Order value
- Average order value
- Cost
- Conversion ratio
- CTR
- Lead ratio
Key Dimensions
- Partner name
- Channel name
- Channel type
- Program name
- Market name
- Segment name
- Transaction status
- Device
- Ad name
Resources & Guides
14 Power BI marketing dashboard examples
Power BI for marketing: setup guide
Data transformation in Power BI
Browse all Power BI templates
Feld Entertainment: enterprise dashboards
Why Supermetrics for Power BI?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Built for Power BI
Purpose-built Power BI connector with setup in minutes. Your marketing team can build dashboards independently — no data engineering resources required.
170+ Data Sources
Connect Adtraction alongside 170+ other platforms through a single integration. All your marketing data in one place.
Data Blending
Combine Adtraction with other data sources in Power BI. Blend on shared keys like date, campaign name, or UTM parameters for cross-channel visibility.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Always Current
Your Adtraction data refreshes automatically in Power BI. No manual exports, no stale numbers — open your report and the data is current.
No Data Limits
Query any date range, any level of granularity. No row limits, no sampling, no restrictions.
Frequently Asked Questions
- Install the Supermetrics connector from the Power BI Desktop "Get Data" menu, sign in with your Supermetrics account, and authorize Adtraction. Your data appears as a Power Query table — from there you load it into your model, build relationships, and start creating visuals. No custom connector development needed.
- Yes. Publish your report to the Power BI Service and configure a scheduled refresh through your dataset settings. Supermetrics refreshes your Adtraction data on the schedule you set — hourly, daily, or whatever cadence fits your reporting rhythm. Your dashboards stay current without manual intervention.
- Absolutely. Power BI's data model is built for blending. Use Supermetrics to pull Adtraction alongside data from 170+ other marketing platforms — Google Ads, LinkedIn Ads, GA4, and more — then join them through shared dimensions like date, campaign name, or UTM parameters in Power Query or the data model.
- All standard Adtraction reporting fields are available, including Clicks, Clicks unique, Impressions, Sales, Leads, and more. You get the same data as the Adtraction native reporting UI, loaded into Power BI where you can create DAX measures, build relationships, and apply row-level security.
- Basic Power BI Desktop knowledge is enough. Supermetrics handles the API connection, authentication, and data formatting. You pick your metrics, choose a date range, and load — the data arrives as clean tables ready for modeling. No API code, no ETL scripting.
- Pull the market name dimension via Supermetrics. Build a matrix table comparing conversion ratio, average order value, and commission rates across markets with conditional formatting for regional benchmarking.
- Yes. Use the channel type dimension to group partners. Compare content affiliates, cashback sites, and coupon partners by conversion rate and AOV to understand each channel type's contribution.
Ready to Connect Adtraction to Power BI?
Join 200,000+ companies that use Supermetrics to connect their marketing data. Set up in under two minutes.