Supermetrics for Google Sheets

Connect ActiveCampaign to Google Sheets — Email & Automation Reporting

ActiveCampaign logo
ActiveCampaign
via Supermetrics
Google Sheets logo
Sheets

Pull ActiveCampaign email and automation data into Google Sheets. Track open rates, click rates, and deal pipeline metrics in auto-refreshing spreadsheets — no manual data exports needed.

✓ No setup required ✓ Free 14-day trial ✓ No credit card needed

Why Connect ActiveCampaign to Google Sheets?

Get your ActiveCampaign data flowing into Google Sheets with automatic refreshes and zero manual work.

Unified email performance reporting

Pull open rates, click rates, and bounce metrics for all campaigns into one spreadsheet. Compare performance across campaigns and segments without switching tools.

Track deals alongside email engagement

Pull email metrics and deal pipeline data into the same workbook. See how email campaigns drive deal progression and revenue.

Automate client email reporting

Schedule weekly refreshes and email delivery to stakeholders. ActiveCampaign performance reports go out automatically every Monday morning.

How to Connect ActiveCampaign to Google Sheets

Three steps. Under two minutes. Zero code.

  1. 1

    Install the Supermetrics add-on

    Get Supermetrics from the Google Workspace Marketplace and open it in any Google Sheet.

  2. 2

    Select your data source

    Open the Supermetrics sidebar, choose your data source, and authorize your account with a quick sign-in.

  3. 3

    Build your query and get data

    Pick your metrics, dimensions, date range, and filters. Click "Get data" — results appear directly in your cells.

Report Templates for ActiveCampaign in Google Sheets

Pre-built spreadsheet reports you can use as starting points. Customize with your own metrics, filters, and formatting.

ActiveCampaign Email Performance Report

Track open rates, click rates, bounces, and unsubscribes across all campaigns. Includes campaign-over-campaign trend analysis.

Open rateClick rateUnsubscribe rateClick to open rate

ActiveCampaign Deal Pipeline Report

Monitor deal count, total deal value, and stage progression. Break down by pipeline and deal status for sales visibility.

Number of dealsTotal deal value

What ActiveCampaign Data Can You Pull into Google Sheets?

Supermetrics gives Google Sheets access to your full ActiveCampaign reporting data — metrics and dimensions you already know from the ActiveCampaign interface.

Key Metrics

  • Total opens
  • Unique opens
  • Open rate
  • Total link clicks
  • Unique link clicks
  • Click rate
  • Click to open rate
  • Unsubscribe rate
  • Hard bounces
  • Soft bounces
  • Number of deals
  • Total deal value

Key Dimensions

  • Campaign name
  • Subject
  • Segment name
  • Automation ID
  • Deal status
  • Pipeline title
  • Stage title
  • Contact email
  • Organization name

Why Supermetrics for Google Sheets?

The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.

Reliability & Depth

The most trusted marketing data connector for Sheets — used by 200,000+ companies. Supermetrics covers more metrics and dimensions per source than any alternative, with the scheduling reliability enterprises depend on.

170+ Data Sources, One Workbook

Connect ActiveCampaign alongside 170+ other platforms in the same Sheets workbook. Blend data across sources with built-in joins, currency conversion, and campaign name normalization — no manual copy-paste, no formula errors.

Flexible Query Builder

The Supermetrics sidebar lets you build custom ActiveCampaign queries without any coding. Pick metrics, dimensions, filters, and date ranges — get exactly the data you need.

Enterprise-Grade Security

SOC 2 Type II certified. GDPR and CCPA compliant. OAuth authentication with encrypted credentials. Regional data hosting available.

Scheduled Refreshes

Set up automatic data refreshes — hourly, daily, or weekly. Your ActiveCampaign reports stay current without anyone clicking a button. Add email delivery to distribute reports automatically.

Complete Data Access

Pull every contact, deal, campaign, and custom property from ActiveCampaign. No field restrictions, no record limits — your complete dataset, ready for analysis.

Frequently Asked Questions

How do I connect ActiveCampaign to Google Sheets?

Install the Supermetrics add-on from Google Workspace Marketplace, open it in any Google Sheet, select ActiveCampaign as your data source, choose your metrics and dimensions, and click "Get data." Your data appears directly in the spreadsheet — no exports or CSV files needed.

Is my ActiveCampaign data secure in Google Sheets?

Yes. Supermetrics uses OAuth authentication for ActiveCampaign — your credentials are never stored in the spreadsheet. Data transfers are encrypted, and Supermetrics is SOC 2 Type II certified and GDPR compliant. Only users with access to the Google Sheet can see the data.

Can I combine ActiveCampaign data with other data sources in the same spreadsheet?

Absolutely. Supermetrics connects 170+ data sources to Google Sheets. You can pull ActiveCampaign data into one tab and Google Ads data into another, then use standard Sheets formulas to blend and compare across sources.

What ActiveCampaign metrics can I pull into Google Sheets?

You can access all standard ActiveCampaign reporting metrics through Supermetrics, including Total opens, Unique opens, Open rate, Total link clicks, Unique link clicks, and more. Both metrics and dimensions are available for flexible report building.

Can I schedule automatic data refreshes for ActiveCampaign in Google Sheets?

Yes. Supermetrics lets you schedule automatic refreshes — hourly, daily, weekly, or monthly. Your ActiveCampaign data stays current without any manual work. You can also set up email delivery to automatically send refreshed reports to stakeholders.

Can I pull ActiveCampaign deal data into Google Sheets?

Yes. Supermetrics supports ActiveCampaign deal metrics including number of deals, total deal value, and deal status breakdowns. Pull CRM and email data in the same spreadsheet.

Does the connector include automation data?

Yes. You can pull data for automation-triggered emails alongside regular campaigns. Use the Automation ID dimension to filter and analyze automation performance separately.

Ready to Connect ActiveCampaign to Google Sheets?

Join 200,000+ companies that use Supermetrics to connect their marketing data. Set up in under two minutes.

✓ SOC 2 Type II certified ✓ GDPR compliant Trust Center