Supermetrics for Claude
Connect Yandex.Direct to Claude — Data Integration
Running search and display ads on Yandex for the Russian and CIS markets? Yandex.Direct in Claude lets you analyze campaign performance, keyword efficiency, and audience targeting across Russia's dominant search engine.
Why Connect Yandex.Direct to Claude?
Analyze your Yandex.Direct data in Claude with natural language — just ask what you want to know.
- Claude analyzes your search and display campaigns on Russia's dominant search engine by campaign type, keyword, and regional targeting. It identifies which keywords and ad networks deliver the best click positions and conversion rates in the Russian and CIS markets.
- Claude tracks CPC, impression position, and conversion rate trends over time, flagging when specific campaigns lose positioning, when bounce rates spike, or when keyword costs change significantly.
- Compare Yandex.Direct search ad performance against Google Ads, Microsoft Ads, or SA360 in a single conversation to optimize your paid search strategy across Russian and international markets.
- Instead of navigating Yandex.Direct's campaign interface, ask Claude about any search or display metric and get instant answers with keyword performance, regional targeting data, and conversion analysis.
How to Connect Yandex.Direct to Claude
Three steps. Under two minutes. Zero code.
- 1
Open Supermetrics in Claude
Visit the Supermetrics connector page in the Claude directory and click Connect to link your Supermetrics account.
- 2
Authorize Yandex.Direct
Authorize Yandex.Direct when prompted — just a quick sign-in, then you're ready to go.
- 3
Start Asking Questions
Ask Claude anything about your Yandex.Direct data in plain English. No queries, no exports, no waiting.
Example Claude Prompts for Yandex.Direct
Copy these prompts or use them as inspiration. Claude understands natural language — just ask what you want to know.
What Yandex.Direct Data Can You Analyze in Claude?
Supermetrics gives Claude access to your full Yandex.Direct reporting data — metrics and dimensions you already know from the Yandex.Direct interface.
Key Metrics
- Impressions
- Clicks
- Cost
- CTR
- CPC
- Avg. click position
- Avg. impression position
- Conversions
- Conversion rate
- Cost per conversion
- Revenue
- Bounce rate
Key Dimensions
- Campaign name
- Campaign type
- Ad group name
- Ad network type
- Targeting criteria
- Keyword match type
- User device type
- User region name
- Gender
- Age
Resources & Guides
How to make marketing data AI-ready
PPC reporting: extract insights from paid campaigns
Why Supermetrics for Claude?
The only native Claude connector with 170+ data sources, campaign management, and enterprise-grade security.
Native Claude Connector
One-click setup directly in Claude. No plugins to install, no terminal commands, no technical skills required. The first marketing data platform with native AI integrations.
170+ Data Sources
Connect Yandex.Direct alongside 170+ other platforms through a single integration. Cross-channel analysis in one conversation.
Campaign Management
The only Claude integration with write access. Create, pause, and modify campaigns across Facebook Ads, Google Ads, Microsoft Ads, TikTok Ads, and LinkedIn Ads.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Real-Time Data
No stale exports. Supermetrics pulls fresh data from Yandex.Direct every time you ask Claude a question. Always current, always accurate.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.
Frequently Asked Questions
- Visit the Supermetrics connector page in the Claude directory (claude.ai/directory/connectors/supermetrics), click Connect, then authorize Yandex.Direct as a data source. You can start querying your Yandex.Direct data in natural language immediately — no code, no exports, no spreadsheets.
- Yes. Supermetrics uses OAuth-based authentication with your Yandex.Direct credentials encrypted at rest and in transit. Data is only processed as needed to serve your queries. Supermetrics is SOC 2 Type II certified and GDPR compliant.
- Absolutely. Supermetrics connects 170+ data sources to Claude through a single integration. You can ask Claude to compare Yandex.Direct performance against data from other platforms in the same conversation — for example, cross-referencing ad spend with revenue or web analytics.
- You can access all standard Yandex.Direct reporting metrics through Supermetrics, including Impressions, Clicks, Cost, CTR, CPC, and more. Both metrics and dimensions are available, so you can slice data by campaign, date, audience, and other dimensions.
- No. The setup takes under two minutes with zero coding. The Supermetrics MCP server handles all the API connections, authentication, and data formatting behind the scenes. Just connect, authorize, and start asking questions in plain English.
- Supermetrics pulls all standard Yandex.Direct reporting metrics and dimensions through the API. This includes Impressions, Clicks, Cost, CTR, CPC, and more. You can break down data by Campaign name, Campaign type, Ad group name, and other dimensions available in Yandex.Direct.
- Supermetrics queries your Yandex.Direct data in real-time when you ask Claude a question. There is no sync delay — you always get the latest data available through the Yandex.Direct API.
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