Supermetrics for Google Sheets
Connect WooCommerce to Google Sheets — WordPress E-commerce Reports
Pull WooCommerce order, product, and customer data into Google Sheets. Track revenue, average order value, and product performance with automated refreshes — your WordPress store analytics in spreadsheet form.
Why Connect WooCommerce to Google Sheets?
Get your WooCommerce data flowing into Google Sheets with automatic refreshes and zero manual work.
- Pull revenue and units sold by product into Sheets. Sort by any metric to identify bestsellers and underperformers in your WordPress store.
- Build daily revenue charts with automatic refreshes. Use sparklines and conditional formatting to visualize order volume and AOV trends.
- Pull WooCommerce alongside Google Ads and Facebook Ads into the same workbook. Calculate true ROAS using actual order data from your WordPress store.
How to Connect WooCommerce to Google Sheets
Three steps. Under two minutes. Zero code.
- 1
Install the Supermetrics add-on
Get Supermetrics from the Google Workspace Marketplace and open it in any Google Sheet.
- 2
Select your data source
Open the Supermetrics sidebar, choose your data source, and authorize your account with a quick sign-in.
- 3
Build your query and get data
Pick your metrics, dimensions, date range, and filters. Click "Get data" — results appear directly in your cells.
Report Templates for WooCommerce in Google Sheets
Pre-built spreadsheet reports you can use as starting points. Customize with your own metrics, filters, and formatting.
WooCommerce Revenue Report
Track gross sales, net sales, orders, and average order value with month-over-month comparisons.
Product Sales Report
Monitor product-level revenue, units sold, and return rates for catalog optimization.
What WooCommerce Data Can You Pull into Google Sheets?
Supermetrics gives Google Sheets access to your full WooCommerce reporting data — metrics and dimensions you already know from the WooCommerce interface.
Key Metrics
- Gross sales
- Net sales
- Total sales
- Orders
- Average order value
- Items sold
- Average items per order
- Returns
- Coupons
- Shipping
- Taxes
Key Dimensions
- Product name
- Order status
- Payment method title
- Billing country code
- SKU
- Order currency
- Product parent name
- Customer ID
Resources & Guides
How to create a Google Sheets marketing dashboard
Data blending in Google Sheets
Set up auto updates and email notifications
7 Supermetrics use cases for ecommerce
Browse all Google Sheets templates
Gravital: 100% reporting automation
Why Supermetrics for Google Sheets?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Reliability & Depth
The most trusted marketing data connector for Sheets — used by 200,000+ companies. Supermetrics covers more metrics and dimensions per source than any alternative, with the scheduling reliability enterprises depend on.
170+ Data Sources, One Workbook
Connect WooCommerce alongside 170+ other platforms in the same Sheets workbook. Blend data across sources with built-in joins, currency conversion, and campaign name normalization — no manual copy-paste, no formula errors.
Pre-Built Templates
Start with expert-designed Google Sheets report templates for WooCommerce. Customize columns, add charts, and apply your brand — a polished report in minutes, not hours.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Scheduled Refreshes
Set up automatic data refreshes — hourly, daily, or weekly. Your WooCommerce reports stay current without anyone clicking a button. Add email delivery to distribute reports automatically.
Every Order, Every Product
Pull your complete WooCommerce catalog — every order, product, variant, and customer segment. No row limits, no sampling, no date restrictions.
Frequently Asked Questions
- Install the Supermetrics add-on from Google Workspace Marketplace, open it in any Google Sheet, select WooCommerce as your data source, choose your metrics and dimensions, and click "Get data." Your data appears directly in the spreadsheet — no exports or CSV files needed.
- Yes. Supermetrics uses OAuth authentication for WooCommerce — your credentials are never stored in the spreadsheet. Data transfers are encrypted, and Supermetrics is SOC 2 Type II certified and GDPR compliant. Only users with access to the Google Sheet can see the data.
- Absolutely. Supermetrics connects 170+ data sources to Google Sheets. You can pull WooCommerce data into one tab and Google Ads data into another, then use standard Sheets formulas to blend and compare across sources.
- You can access all standard WooCommerce reporting metrics through Supermetrics, including Gross sales, Net sales, Total sales, Orders, Average order value, and more. Both metrics and dimensions are available for flexible report building.
- Yes. Supermetrics lets you schedule automatic refreshes — hourly, daily, weekly, or monthly. Your WooCommerce data stays current without any manual work. You can also set up email delivery to automatically send refreshed reports to stakeholders.
- Supermetrics pulls all standard WooCommerce reporting metrics including gross sales, net sales, orders, average order value, items sold, returns, and coupons.
- Yes. Pull WooCommerce alongside Google Ads, Facebook Ads, or Stripe into the same workbook to connect marketing spend with actual store revenue.
Also Connect to Google Sheets
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