Supermetrics for Google Sheets
Connect Spotify Ads to Google Sheets — Audio Ad Reports
Pull Spotify audio and podcast ad campaign data into Google Sheets. Track listener reach, completion rates, and new listener acquisition with automated refreshes — your audio advertising in spreadsheet form.
Why Connect Spotify Ads to Google Sheets?
Get your Spotify Ads data flowing into Google Sheets with automatic refreshes and zero manual work.
Completion rate tracking
Pull audio ad completion rates by campaign into Sheets. Sort to find which ad creatives listeners finish versus skip.
Listener reach analysis
Track unique reach and frequency in a spreadsheet. Use formulas to calculate cost per unique listener reached across campaigns.
Cross-platform audio comparison
Pull Spotify alongside YouTube pre-rolls and podcast networks into the same workbook. Compare audio/video ad costs and engagement across channels.
How to Connect Spotify Ads to Google Sheets
Three steps. Under two minutes. Zero code.
- 1
Install the Supermetrics add-on
Get Supermetrics from the Google Workspace Marketplace and open it in any Google Sheet.
- 2
Select your data source
Open the Supermetrics sidebar, choose your data source, and authorize your account with a quick sign-in.
- 3
Build your query and get data
Pick your metrics, dimensions, date range, and filters. Click "Get data" — results appear directly in your cells.
Report Templates for Spotify Ads in Google Sheets
Pre-built spreadsheet reports you can use as starting points. Customize with your own metrics, filters, and formatting.
Audio Campaign Report
Track reach, frequency, completion rates, and new listener acquisition across Spotify campaigns.
What Spotify Ads Data Can You Pull into Google Sheets?
Supermetrics gives Google Sheets access to your full Spotify Ads reporting data — metrics and dimensions you already know from the Spotify Ads interface.
Key Metrics
- Impressions
- Reach
- Frequency
- Spend
- Clicks
- CTR
- CPM
- Completes
- Completion rate
- Paid listens
- New listeners
- Streams
Key Dimensions
- Campaign name
- Ad set name
- Ad name
- Country
- Region
- Platform
- Cost model
- Advertiser name
Resources & Guides
Why Supermetrics for Google Sheets?
The trusted marketing data platform since 2009. 200,000+ companies use Supermetrics — 15% of global ad spend flows through our connectors.
Reliability & Depth
The most trusted marketing data connector for Sheets — used by 200,000+ companies. Supermetrics covers more metrics and dimensions per source than any alternative, with the scheduling reliability enterprises depend on.
170+ Data Sources, One Workbook
Connect Spotify Ads alongside 170+ other platforms in the same Sheets workbook. Blend data across sources with built-in joins, currency conversion, and campaign name normalization — no manual copy-paste, no formula errors.
Pre-Built Templates
Start with expert-designed Google Sheets report templates for Spotify Ads. Customize columns, add charts, and apply your brand — a polished report in minutes, not hours.
Enterprise Security
SOC 2 Type II certified. GDPR compliant. OAuth authentication. Your data is encrypted at rest and in transit.
Scheduled Refreshes
Set up automatic data refreshes — hourly, daily, or weekly. Your Spotify Ads reports stay current without anyone clicking a button. Add email delivery to distribute reports automatically.
No Data Limits
Query any date range, any number of campaigns, any level of granularity. No row limits, no sampling, no restrictions on the data you can pull.
Frequently Asked Questions
How do I connect Spotify Ads to Google Sheets?
Install the Supermetrics add-on from Google Workspace Marketplace, open it in any Google Sheet, select Spotify Ads as your data source, choose your metrics and dimensions, and click "Get data." Your data appears directly in the spreadsheet — no exports or CSV files needed.
Is my Spotify Ads data secure in Google Sheets?
Yes. Supermetrics uses OAuth authentication for Spotify Ads — your credentials are never stored in the spreadsheet. Data transfers are encrypted, and Supermetrics is SOC 2 Type II certified and GDPR compliant. Only users with access to the Google Sheet can see the data.
Can I combine Spotify Ads data with other data sources in the same spreadsheet?
Absolutely. Supermetrics connects 170+ data sources to Google Sheets. You can pull Spotify Ads data into one tab and Google Ads data into another, then use standard Sheets formulas to blend and compare across sources.
What Spotify Ads metrics can I pull into Google Sheets?
You can access all standard Spotify Ads reporting metrics through Supermetrics, including Impressions, Reach, Frequency, Spend, Clicks, and more. Both metrics and dimensions are available for flexible report building.
Can I schedule automatic data refreshes for Spotify Ads in Google Sheets?
Yes. Supermetrics lets you schedule automatic refreshes — hourly, daily, weekly, or monthly. Your Spotify Ads data stays current without any manual work. You can also set up email delivery to automatically send refreshed reports to stakeholders.
What Spotify Ads data is available?
Supermetrics pulls all standard Spotify Ads reporting metrics including impressions, reach, frequency, spend, completion rates, and listener metrics.
Does it include podcast ads?
Yes. Both audio and podcast ad campaign data is available through the Spotify Ads connector.
Also Connect to Google Sheets
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