Supermetrics for BigQuery
Connect Piano Analytics to BigQuery — Publisher Analytics at Warehouse Scale
Warehouse your Piano Analytics (formerly AT Internet) visitor, content, and revenue data in BigQuery for publisher-grade analysis and cross-source reporting.
Why Connect Piano Analytics to BigQuery?
Warehouse your Piano Analytics data in BigQuery for unlimited historical analysis and cross-source SQL.
Content monetization analysis
JOIN Piano Analytics pageviews with ad revenue and subscription data for per-article revenue analysis.
Cross-analytics comparison
Compare Piano Analytics with GA4 or Piwik PRO data in BigQuery for measurement validation.
Source attribution at scale
Analyze traffic sources and campaigns over unlimited date ranges with SQL-powered attribution.
How to Connect Piano Analytics to BigQuery
Three steps. Under two minutes. Zero code.
- 1
Create a data transfer
Log into Supermetrics, select your data source and BigQuery as your destination.
- 2
Authorize and configure
Connect your data source account, choose your BigQuery project and dataset, and select the data you want to transfer.
- 3
Set schedule and start transfer
Choose your refresh frequency (hourly, daily, or weekly) and click Start. Your data begins flowing into BigQuery automatically.
Piano Analytics Data Schema in BigQuery
Supermetrics creates and maintains clean, typed tables automatically. Here's what your Piano Analytics data looks like in BigQuery.
Data Freshness & Scheduling
Piano Analytics data typically available within 4-6 hours. Daily transfers recommended.
What Piano Analytics Data Can You Pull into BigQuery?
Supermetrics gives BigQuery access to your full Piano Analytics reporting data — metrics and dimensions you already know from the Piano Analytics interface.
Key Metrics
- Visits
- Unique visitors
- Pages viewed
- Time spent
- Bounce rate
- Conversion rate
- Revenue
- Orders
- Onsite ad impressions
- Onsite ad clicks
Key Dimensions
- Page label
- Page with levels
- Content type
- Article name
- Source
- Source detail
- Campaign name
- Country
- Device type
- Browser group
Resources & Guides
Why Supermetrics for BigQuery?
Purpose-built for marketing data since 2009. 200,000+ companies trust Supermetrics to move 15% of global ad spend into reporting and analytics destinations.
No Vendor Lock-In
Your data lands in BigQuery — infrastructure you own and control. Use any BI tool, any transformation layer, any ML platform. If you ever switch providers, your data and dashboards stay with you.
170+ Marketing Data Sources
Purpose-built for marketing data — not a generic ETL tool. Supermetrics covers 99% of metrics and dimensions from each source, with pre-structured tables ready for analysis. No transformation layer required.
Incremental Loading
Only new and updated Piano Analytics records are transferred on each run — efficient, cost-effective, and fast. Full historical backfill available on demand.
Your Data, Your Infrastructure
Supermetrics moves data directly to your destination — nothing is stored on our servers. SOC 2 Type II certified, GDPR and CCPA compliant. Your data stays in infrastructure you control, simplifying privacy and compliance reviews.
Flat-Rate, Predictable Pricing
Fixed annual pricing regardless of data volume — no per-row charges, no surprise bills during peak campaign seasons. Transfer as much Piano Analytics data as you need without worrying about cost spikes.
Unsampled Data
Get your complete Piano Analytics dataset without sampling. Every session, every keyword, every page — full-fidelity data for accurate analysis.
Frequently Asked Questions
How do I connect Piano Analytics to BigQuery with Supermetrics?
Log into the Supermetrics Hub, create a new data transfer, select Piano Analytics as the source and BigQuery as the destination. Authorize your Piano Analytics account, choose your BigQuery project and dataset, pick the fields you want, set a schedule, and start the transfer. No code or SQL knowledge required — Supermetrics creates and manages the tables automatically.
Is my Piano Analytics data secure when transferring to BigQuery?
Supermetrics is SOC 2 Type II certified and fully GDPR compliant. All Piano Analytics credentials are encrypted at rest and in transit. Data flows directly from the Piano Analytics API to your own BigQuery project — Supermetrics does not store your marketing data on its servers. Your BigQuery IAM policies control who can access the tables.
Can I combine Piano Analytics data with other sources in BigQuery?
That is one of the biggest advantages of warehousing your data. Once Piano Analytics lands in BigQuery, you can JOIN it with any other table — GA4 sessions, CRM deals, revenue data, other ad platforms — using standard SQL. Supermetrics supports 170+ data sources, and they all land in the same BigQuery project for easy cross-source analysis.
What Piano Analytics metrics and dimensions are available in BigQuery?
All standard Piano Analytics reporting fields are available, including Visits, Unique visitors, Pages viewed, Time spent, Bounce rate, Conversion rate, and many more. You select exactly which metrics and dimensions to transfer during setup, and you can add or remove fields at any time without losing historical data.
How fresh is Piano Analytics data in BigQuery?
Data freshness depends on your transfer schedule. You can run transfers hourly, daily, or weekly. Most users schedule daily transfers so yesterday's complete data is ready each morning. Supermetrics uses incremental loading — only new and updated records are transferred — so even large accounts refresh quickly.
Does it include article-level data?
Yes. Article name and content type are available for content-level performance analysis.
Can I track onsite ad performance?
Yes. Onsite ad impressions and clicks are available as metrics for publisher monetization analysis.
Also Connect to BigQuery
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